Regional Product Manager

THEEXECUTIVECIRCLE ASIA PACIFIC PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A regional product management firm in Singapore is seeking a Regional Product Manager to lead the Signage product category. The ideal candidate will oversee the product lifecycle, drive strategic initiatives, and engage with stakeholders across the region. Candidates should have a minimum of 3 years in a B2B business setting, proficiency in market research, and excellent English communication skills. This position requires collaboration with local sales teams and a willingness to travel within the region.

Qualifications

• Strong understanding of market research and channel development.
• Ability to collaborate across multiple markets and cultures.
• Data-driven decision-making capabilities.
• Willingness to travel within the region.
• Minimum 3 years in B2B business setting.

Responsibilities

• Oversee regional product management to achieve business objectives.
• Establish structured processes to enhance operational excellence.
• Conduct market analysis for product positioning.
• Better engage stakeholders through workshops and training.
• Manage PSI to optimize stock levels.

Skills

Market Research

Competitive Analysis

Channel Development

Stakeholder Engagement

Communication in English

Education

Diploma/Degree in Business or Marketing

Tools

PSI Management

Budget Planning

Job description

Regional Product Manager

Job Summary

Lead the Signage product category to achieve growth, profitability, and sustainability. This role oversees the full product lifecycle, ensures strategic business practices, and drives marketing initiatives through research, planning, and execution.

Key Accountabilities

Product Strategy & Management

• Oversee regional product management to achieve business objectives, including sales, profitability, and long-term sustainability.
• Manage the entire product lifecycle, ensuring alignment with market needs and regional business objectives.

Process & Operational Excellence

• Establish and maintain structured processes to ensure a professional and strategic approach to business activities within the product category.

Market Research & Marketing Execution

• Conduct market analysis and competitive benchmarking to inform product positioning and marketing plans to help growth within the product category.
• Lead regional sales & marketing initiatives, including collaborations with third-party media partners, ensuring timely execution and impactful results to maximize ROI.

Stakeholder Engagement & Training

• Partner with industry professionals, including colour specialists and solution providers, to deliver workshops and training sessions that enhance product adoption and boost sales across the region.

Inventory & Financial Management

• Oversee PSI (Purchase, Sales & Inventory) across the region to optimize stock levels and ensure timely product availability.
• Plan and ensure timely execution of Advertising & Promotion budgets efficiently to maximize market impact.

Marketing & Channel Development

• Develop strategies to increase product sales by working with local Company sales subsidiaries to build new & review the channel's performance, and conducting monthly PDCA reviews.
• Collaborate with local teams and partners to implement channel development plans effectively.

Key Job Requirements

1. Technical & Business Skills

• Strong understanding of market research, competitive analysis, and channel development.
• Proficiency in PSI (Purchase, Sales & Inventory) management and budget planning.

2. Leadership & Collaboration

• Ability to work across multiple markets and cultures, collaborating with local sales companies and external partners.
• Skilled in stakeholder engagement, including conducting workshops and training sessions.

3. Analytical & Strategic Thinking

• Data-driven decision-making with strong planning and execution capabilities.

4. Communication

• Excellent verbal and written communication skills in English; additional regional languages are a plus.

5. Mobility

• Willingness to travel within the region as required.

6. Minimum 3 years in B2B business setting

• Minimum 2 years in product management or marketing, with regional exposure preferred.
• Proven track record in managing product lifecycles and driving sales & marketing activities across the Southeast Asia market.

7. Qualification

• Diploma/Degree in Business or Marketing