Regional Marketing Manager

JTE Recruit; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A recruitment agency in Singapore is seeking a seasoned marketing professional to develop and execute strategies for customer acquisition, retention, and engagement in the F&B/Retail/FMCG sectors. Ideal candidates should have at least 12-15 years of marketing experience and 7 years in a leadership role. The position offers a competitive salary package with allowance benefits. Applications will only be considered for shortlisted candidates.

Benefits

Mobile Allowance

Transport Allowance

Annual Wage Supplement

Variable Bonus

Qualifications

• Min. 12-15 years of Marketing Experience in F&B/Retail/FMCG Industry or Agency Setting.
• Min. 7 years of Leadership experience.
• Knowledge in Marketing Calendar Strategy and Execution.

Responsibilities

• Develop and execute regional marketing strategies.
• Lead cross functional marketing campaigns.
• Analyze market trends and consumer behavior.
• Oversee marketing effectiveness and optimize campaigns.
• Manage budgets and resources for regional goals.

Skills

Marketing strategy development

Cross-functional campaign management

Data analysis

Leadership

Relationship management

Education

Bachelor's Degree in Marketing / Business

Job description

UP $12,000 Basic + Mobile Allowance + Transport Allowance + AWS + Variable Bonus

Responsibilities:

Develop and execute regional marketing strategies to drive customer acquisition, retention, and engagement

Lead cross functional marketing campaigns, including branding, advertising, public relations, digital, social media, promotions, events, and product launches

Analyze market trends, consumer behavior, and competitive landscape to identify growth opportunities

Guide and mentor in-market marketing managers/directors and franchise partners to implement effective campaigns and initiatives

Oversee marketing effectiveness by monitoring performance, analyzing data, and optimizing campaigns

Champion digital initiatives, including delivery, click and collect, and kiosk platforms, ensuring seamless user experiences

Build strong relationships with internal teams, franchise partners, and external agencies

Manage budgets and resources to achieve regional marketing goals

Requirements:

Min. Bachelors' Degree in Marketing / Business or equivalent

Min. 12-15 years of Marketing Experience in F&B / Retail / FMCG Industry or Agency Setting, with min. 7 years of Leadership experience

Possess knowledge in Marketing Calendar Strategy and Execution

Required to travel once every few months, as and when required

For interested applicants, please click "APPLY NOW"

We regret to inform that only shortlisted candidates would be notified.

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JTE Recruit Pte Ltd | EA Lic No: 14C7215

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