Regional Marketing Director, Asia & Emerging Markets

TRSS; Singapore; Hybrid; SGD 150,000 - 200,000; Full time

Job summary

A leading information company based in Singapore is seeking a Marketing Director for Asia to drive marketing strategy and business growth. The ideal candidate will have at least 10 years of experience in strategic B2B marketing, with a strong record in demand generation for SaaS organizations. The role involves leading a team across Asia and managing various regional marketing initiatives. The company offers a hybrid work model, a commitment to career development, and competitive benefits, promoting work-life balance and social impact.

Benefits

Hybrid work model

Flexible vacation and mental health days

Career development programs

Competitive benefit plans

Social impact opportunities

Qualifications

• Minimum 10 years of experience in marketing, preferably in strategic B2B roles.
• Strong track record in demand generation for SaaS organizations.
• Proven people leadership experience managing teams across Asia region.
• Deep expertise in digital strategy with demonstrated success in market expansion.
• Strong understanding of Asia markets.

Responsibilities

• Develop and execute comprehensive marketing vision and strategy for Asia.
• Drive quality leads and consistent demand creation across multiple geographies.
• Lead paid media, content marketing, marketing campaigns, and demand generation.
• Leverage marketing technology to measure, analyze, and predict performance.
• Provide performance reporting and strategic recommendations to leadership.

Skills

Strategic B2B marketing

Demand generation

Digital strategy

People leadership

Market understanding

Job description

A leading information company based in Singapore is seeking a Marketing Director for Asia to drive marketing strategy and business growth. The ideal candidate will have at least 10 years of experience in strategic B2B marketing, with a strong record in demand generation for SaaS organizations. The role involves leading a team across Asia and managing various regional marketing initiatives. The company offers a hybrid work model, a commitment to career development, and competitive benefits, promoting work-life balance and social impact.