Get to Know the Team
Established in 2018, GrabAds offers an integrated advertising solutions platform that enables advertisers to engage audiences and trigger actions through multiple channels including in-app advertising, branding, and product sampling within the Grab ecosystem. Our goal is to help people discover, engage, and connect with Southeast Asia's best businesses.
Get to Know the Role
As the Regional Head of Enterprise Sales, you will lead a team of over 101 sales (18 direct and 83 indirectly) and operations professionals across main markets: Indonesia, Malaysia, Myanmar, Philippines, Singapore, Thailand, and Vietnam. We are looking for a Sales Leader with a track record in multiple departments. Reporting to the Regional MD & Head of GrabAds and Enterprise, you will span three different commercial units, requiring a leader who can identify go-to-market opportunities and growth across multiple sectors.
This role will be based in Singapore and on-site at the Grab OneNorth office.
The Critical Tasks You Will Perform
You will:
- Set sales targets in collaboration with Commercial In-Market Leadership and lead monetization across GrabAds & Grab For Business, with a focus on our non-endemic clients and key Grab verticals such as Travel & Hospitality.
- Responsible for accurate forecasting & reporting for all markets and knowing how to “step-in” effectively when a specific market or segment is underperforming and needs to get back to target.
- Ability to lead from the front & from the back while establishing sales rigour through processes and best practices.
- Define strategic approaches and oversee main programmes for partners across the region through best practices, workshops, and insights/measurement.
- Direct training programmes for all commercial enterprise activities across Grab's three lines of business.
- Manage go-to-market activities for leading merchants, brands, and agencies. Define market narratives and scalable commercial opportunities.
- Provide input for GrabAds and GrabForBusiness product development and collaborate with product marketing teams to enhance offerings based on market feedback.
- Oversee commercial and revenue responsibilities for GrabForBusiness, focusing on ride-hailing, food, and delivery services.
- Collaborate with Business Owners in areas like Deliveries, Mobility, Payments, Marketing, and Business Development (eg. Geo/Maps) to identify new client opportunities and solutions.
- Develop media-buying relationships with agencies and brands.
- Establish & lead regional pitches, RFPs, and joint-business plans (JBPs) with key enterprise partners.
- Manage the sales pipeline, forecasting, and main sales reports to maintain business KPIs while running an effective weekly sales meeting with key stakeholders.
- Develop sales talent, providing regular feedback and growth opportunities.
- Oversee measurement and insight initiatives to demonstrate the return on investment (ROI) and advocacy of our ad products.
- Guide the adoption and reach of GrabForBusiness across the region.
- Conduct regular meetings with sales teams to review performance, goals, and strategies.
- Develop and execute regional sales strategies to exceed revenue targets.
- Coordinate with the marketing team to agree on campaign strategies and market positioning.
- Provide market insights and feedback to the product development team to inform feature enhancements.
- Engage with main clients and partners to understand their needs and provide tailored solutions.