Regional Content & Advocacy Graduate Trainee

L'Oréal Singapore; Singapore; On-site; SGD 20,000 - 60,000; Full time

Job summary

A global cosmetics company in Singapore seeks a Regional Content & Advocacy Graduate Trainee to manage influencer data and provide training on platforms. In this role, you will analyze content performance and deliver impactful insights while collaborating across teams. Successful candidates will have strong knowledge of social media and data analysis skills, alongside project management abilities. This position offers valuable real-life experience in a dynamic work environment, fostering skill development and impactful contributions.

Qualifications

• Thorough knowledge of social media platforms and their optimal techniques.
• Understanding of influencer marketing landscape, strategies, and techniques.
• Skills in data analysis and providing insights to optimize campaigns and strategies.

Responsibilities

• Lead the SAPMENA relationship with the Traackr platform.
• Conduct platform-specific trainings for country and agency teams.
• Build and publish monthly Share of Influence Report and Compliance Report.

Skills

Knowledge of social media platforms

Data analysis skills

Project management skills

Understanding of influencer marketing

Strong verbal and written communication

Tools

Power BI

Job description

L'Oréal seeks a Regional Content & Advocacy Graduate Trainee to manage influencer data, lead platform training, and deliver impactful content insights across SAPMENA.

Your Role

Here’s what you will be doing:

• Lead the SAPMENA relationship with the Traackr platform as the main A&I tool.
• Serve as the primary point of contact for countries on data-related issues, including tracking content and creators.
• Conduct platform/tool-specific trainings for country and agency teams.
• Review data and make recommendations based on various dashboards.
• Maintain Onefluence Learning Hub through country follow-up.
• Support the development of a best practice sharing community within the extended Content & Advocacy team.
• Build and publish monthly Share of Influence Report, Compliance Report, and Content & Advocacy Digest Newsletter.
• Create weekly or bi-weekly SAPMENA social trend recaps.
• Stay up-to-date on consumer social and creator trends, as well as new technologies.

About You

The company is looking for:

• Thorough knowledge of social media platforms and their optimal techniques.
• Understanding of influencer marketing landscape, strategies, and techniques.
• Skills in data analysis and providing insights to optimize campaigns and strategies.
• Creative mindset with strong project management skills.
• Ability to identify patterns and problem-solve effectively.
• Experience with data models and reporting packages (e.g., Power BI).
• Ability to analyze large datasets.
• Strong verbal and written communication skills for collaboration across the business.

Training & Development

• L'Oréal Traineeships offer real-life working experience through solving purposeful challenges in a creative and entrepreneurial culture, providing responsibilities and goals to support business operations and deliver impact.

This job may close before the stated closing date, you are encouraged to apply as soon as possible.