Regional Assistant Product Marketing Manager

LVMH; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A leading luxury goods company is seeking a Senior Product Marketing Manager for its Skin Care and Makeup categories in Singapore. The candidate will lead the product strategy for the Abeille Royale franchise, collaborate with regional teams, and ensure alignment with the company's brand image. Strong communication skills in English and Mandarin are required, along with at least 5 years of experience in the Beauty industry. This is a full-time position without remote work options.

Qualifications

• Minimum 5 years of experience in the Beauty industry; luxury retail experience preferred.
• Sensitive to data and strong analytical skills.
• Ability to collaborate with multicultural teams.

Responsibilities

• Drive the product strategy for the Abeille Royale franchise in Skin Care and Makeup.
• Support regional product strategy development and budget management.
• Manage communications around new marketing launches and updates.

Skills

Fluent in English

Reading and written Mandarin

Excellent Microsoft Windows skills

Strong communication skills

Project management ability

Agility in adapting to change

Education

Bachelor's Degree in business management

Job description

You will bethe leader and expert indriving our biggestfranchiseAbeilleRoyaleinSkinCare andMake-upcategoryreporting directly to the RegionalSenior Product Marketing Manager.You will drive youraxisin APAC while guaranteeing the companys strategy&brand image.You will be responsibleto supportregional product strategy developmentforecastsbudgetproduct assortment competitive positioning communicationanglesandtrade animations.You will deliveroperationalsupporttothe APACTravel Retailand regional guidance tolocalteamsas well as reporting to HQ teams.You will beassistedby amarketing executive overseeingfestivalanimations (e.g.CNY EID Xmas)reporting to you.

MAINMISSIONS

CategoryOwnership & Management

Support in adaptation ofHQ business and productstrategiesfor APACcontext to achieve business KPIS. CollaboratecloselywithProduct Marketing team lead andFragrance category managerto orchestrate consistent 3-axis product strategies in APAC.

Supporting theannual marketing calendars alignmentwith HQ and APACforsynergies.

Regional recommendations for novelty forecastsand supervision of the whole forecast processat regional level andwith the markets.

Definition of the assortment per zone (Travel Retail & Local Markets) and follow-up with Supply and local teams.

Communication ofnew marketinglaunches updates novelty performances Trade & visual plans visual & videoadaptationand theirsubsequentaction plans to theoperationalteams.

Collaborate with regional function counterpartstoguide andvalidatelaunch plansmonitorexecutionand results.

Responsible for budget and follow-up ofsamples GWP & Merchandising expensesproduct assortment in / out listingwhile providingguidance tothe local teams.

Responsible fornovelty pricing liaisonwith HQ Pricing teams APAC TR & LM markets for make-up & festival new products.

Lead regionalproduction of Marketinglevers as local market & travel retail launch support(egretailtainmentactivities leaflets retailer booklets visuals local sets).

Preparation and supportRetailer presentations 2 / yearly

Regular product marketing and category insights to support innovation strategies.

Competitor monitoring and analysis

Reports&Analyses

• Weekly : HQ newsletters Competition newsletters.
• Monthly : HQ Sell-out reports and newsletters for both Travel Retail and Local Markets Ad-hoc post-launch reports.
• Quarterly : Beaute Research competition reportsand analyses.
• 2x per year : Budget preparation.

Collaborate with Visual Merchandising Function

Collaborate with APAC Visual Merchandising team on planograms and franchise priorities as well as guidance for Trade podium designs.

Guide and developmonthly visuals and POS films including Chinese adaptations for Travel Retail.

Collaborate with Customer Marketing Function

Collaborate with the RegionalConsumer Marketingteams to ensureconsistent product strategies and holistic launch campaignacross allconsumer engagement activitiesfromvisual guidanceeventing VM PR communications E-businessetc

Reporting Line

Report to Senior Product Marketing Manager (3-Axis) for APAC TR & APAC

Supervisionofa marketing executiveonFestival animation.

Qualifications :

QUALIFICATIONS & SKILLS

MinimumBachelors Degree in business management.

Fluent in English

Reading andwrittenMandarinisrequired.

Excellent Microsoft Windows skills (OutlookExcel & PowerPoint).

Sensitive to data

Minimum5years of experience in the Beauty industry luxury retail experience is preferrable

KEY COMPETENCIES

Excellentcommunication skills (with multicultural teams French HQ regionaland localcounterparts).

Rigorousandwellorganized.

Cooperativeproactiveand collaborative team spirit.

Strong ability to drive& ownprojects.

Strong agility to adapt fast-evolving business contexts multiple-tasking

Positive mindset with can-do spirit

Passionate about the Beauty industry and trends.

A plus to have either regional travel retail or local market experience

Remote Work :

No

Employment Type :

Full-time

Vacancy :

1