Product Marketing Manager, SEA | 1 Year | Tech

PERSOL SINGAPORE PTE. LTD.; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A leading recruitment agency in Singapore is seeking an experienced Product Marketing Lead to drive product growth and adoption. The ideal candidate will have 5 years in product marketing, excellent communication skills, and a strong data-driven mindset. Responsibilities include collaborating with sales teams, developing best practices, and influencing product strategies. This role offers a dynamic work environment and opportunities to influence marketing outcomes.

Qualifications

• 5 years of experience in product marketing or relevant fields.
• Track record of influencing cross-functional teams.
• Experience in digital marketing campaigns.

Responsibilities

• Own product growth and adoption for ad products in SEA.
• Collaborate with sales teams to develop best practices.
• Set long-term objectives and develop go-to-market strategies.

Skills

Product marketing

Communication skills

Data-driven mindset

Problem-solving skills

Team player

Education

Bachelor's degree in Business or related field

Job description

Responsibilities

• Own product growth and adoption for specific company ad products in SEA
• Collaborate with sales teams to develop best practices through the lens of brand or performance marketers to drive business outcomes.
• Partner with Sales leadership, Business Marketing, Global & Regional product marketing teams to set long-term objectives and develop go-to-market strategies.
• Plan and deliver product training to sales teams and develop local product marketing collaterals.
• Act as the voice of the market to the product team; analyze, evaluate and synthesise market opportunities, in-market feedback and customer problems to influence product strategy and roadmaps.

Requirements

• Bachelor's degree in Business or any related field.
• 5 years of experience in product marketing, product strategy, digital advertising or relevant experience with a strong focus on brand or performance marketing campaigns.
• Track record of influencing cross-functional teams.
• Ability to set priorities, problem solving, multi-task and work independently.
• Flexible team player who thrives in a fast-paced, often ambiguous, environment.
• Excellent communication and interpersonal skills.
• A commercial and data-driven mindset with experience conducting market research and analysis, building business cases to influence product management decisions.
• Experience in digital marketing business for brand or performance campaigns.
• Possess a strong knowledge of trends in the industry and a strong understanding of client's digital marketing objectives for these industries.
• Ability and desire to solve complex problems with data and quantitative analytical skills

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PERSOLKELLY Singapore Pte Ltd • RCB No. 200007268E • EA License No. 01C4394 • R25157681 (Lau Jing Wen)