Product Marketing Manager

LGIM SINGAPORE PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading global financial services firm in Singapore is seeking a Product Marketing Manager to develop and implement marketing strategies for investment products. The ideal candidate has significant experience in product marketing, particularly within Private Banking or financial institutions. Responsibilities include delivering marketing initiatives, creating compelling content for various audiences, and managing stakeholder relationships to enhance visibility of marketing deliverables. This role offers the opportunity to thrive in a fast-paced environment focused on client engagement.

Qualifications

• Proven experience in product marketing for institutional or wholesale clients.
• Strong understanding of investment strategies including fixed income and private markets.
• Excellent communication skills across various content formats.

Responsibilities

• Deliver product marketing initiatives to support business objectives.
• Create engaging content for Private Bank and Wealth audiences.
• Collaborate with teams across regions to enhance marketing efforts.

Skills

Product marketing

Investment strategies

Content creation

Stakeholder management

Project management

Job description

Company Description

Legal & General (L&G) is a leading UK financial services group and major global investor.

We’ve been safeguarding people’s financial futures since 1836, and strive to build a better society, while improving the lives of our customers and creating value for shareholders.

We are one of the world’s largest asset managers and provide powerful asset origination capabilities. Together, these underpin our retirement and protection solutions: we are an international player in pension risk transfer, in UK and US life insurance, and in UK workplace pensions and retirement income.

L&G Asset Management is one of Europe’s largest asset managers, providing clients and partners with complex, responsible investment solutions, across public and private markets. As a global investor, we are present where our clients most need us – from Hong Kong and Singapore, to Chicago and major European financial hubs.

Created by combining our investment management (LGIM) and asset origination (LGC) capabilities, our Asset Management division works with our Institutional Retirement and Retail divisions to benefit our clients and partners – which include individual savers, pension scheme members and global institutions – and deliver enhanced shareholder returns.

Joining us means becoming part of a market-leading team, with capabilities across the full spectrum of asset classes, with an enduring commitment to responsible investment and creating long‑term, sustainable value for our clients and partners.

Job Description

Are you passionate about investment strategies and creating compelling marketing content? We’re looking for a Product Marketing Manager to join our dynamic team in Singapore. This role is key to shaping how we communicate our investment products to Private Bank and Wealth audiences globally. If you thrive in a fast‑paced environment, enjoy working across teams, and have a flair for storytelling in financial services, we’d love to hear from you.

What you’ll be doing:

• Delivering product marketing initiatives that support global business objectives and sales targets
• Creating engaging content and messaging for Private Bank and Wealth audiences across asset classes
• Developing differentiated positioning for investment strategies, with a focus on Active Fixed Income and Private Markets
• Collaborating with investment, distribution, product, marketing and compliance teams across regions
• Producing and maintaining sales enablement materials including presentations, brochures and client communications
• Integrating product marketing deliverables into broader channel marketing plans
• Managing stakeholder relationships to ensure effective prioritisation and visibility of deliverables
• Supporting regulatory and strategic marketing projects with a focus on compliance and governance

Qualifications

Who we’re looking for:

• Proven experience in product marketing for institutional or wholesale clients, ideally within Private Banking or global financial institutions
• Strong understanding of investment strategies including fixed income, index, multi‑asset and private markets
• Excellent communication skills with the ability to create compelling content across formats
• Demonstrated ability to manage senior stakeholders in a matrix organisation
• Commercially minded with experience launching new funds or strategies
• Familiarity with regulatory requirements and advertising standards in financial services
• A self‑starter with strong project management skills and attention to detail
• Comfortable working at pace and committed to delivering high‑quality client experiences