Product manager (digital) / General Managere

OUTLINES-X PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A marketing solutions company in Singapore seeks a Digital Marketing Manager. The role involves developing and managing paid media campaigns across platforms like Facebook and Instagram. Ideal candidates should have a degree in a relevant field and 3-5 years of experience in digital marketing. Strong analytical skills and the ability to monitor performance are essential. Join us to drive growth and innovation in the digital space.

Qualifications

• Degree holder in relevant discipline.
• Min 3 - 5 years of experience in handling paid media such as Facebook and Instagram.

Responsibilities

• Develop and manage paid media campaigns aligned with business objectives.
• Oversee budgeting, targeting, optimization, and performance tracking.
• Provide reports, insights, and data-driven recommendations for improvement.
• Stay updated on industry trends and test new ad formats.
• Conduct market research to identify growth opportunities.

Skills

Paid media management

Budgeting and optimization

Data analysis

Market research

Education

Degree in relevant discipline

Job description

Duties of Digital Marketing Manager:

• Develop and manage paid media campaigns (Facebook, Instagram, Pinterest, TikTok) aligned with business objectives.
• Oversee budgeting, targeting, optimization, and performance tracking (ROI, CPA, ROAS).
• Provide reports, insights, and data-driven recommendations for improvement.
• Stay updated on industry trends and test new ad formats, targeting, and creatives.
• Conduct market research to identify growth opportunities.

Requirements:

• Degree holder in relevant discipline
• Min 3 - 5 years of experience in handling paid media such as Facebook and Instragram