Product Management Senior Executive, User Service Planning

MIMS; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A healthcare technology company in Singapore seeks a Product Management Senior Executive to drive the development and user growth of their online platform. The ideal candidate has over 4 years of experience in BtoC product management, strong skills in user journey mapping, and a solid understanding of data analysis. This role involves planning user engagement strategies and collaborating across various teams to enhance the platform functionality. A bachelor's degree in a related field is essential.

Qualifications

• 4+ years experience in BtoC online service product management.
• Experience in user journey mapping and product enhancement strategies.
• 3+ years in data management and analysis for user behavior tracking.
• Hands-on experience in digital marketing and product feature planning.

Responsibilities

• Manage and enhance MIMS healthcare online platform.
• Plan short and long-term user growth strategies.
• Collaborate with teams on platform enhancement projects.
• Research user needs and competitive landscape.

Skills

BtoC product management

User journey mapping

Data analysis

User behavior tracking tools

Digital marketing tools

Communication skills

Entrepreneur mindset

Education

Bachelor's degree in computer science or related field

Tools

Google Analytics

Firebase

Google Tag Manager

Google Looker Studio

Job description

Product Management Senior Executive, User Service Planning

To be part of the Regional Team to plan, manage and develop MIMS healthcare online platform that runs across 8 countries with millions of healthcare professional user access.

Maintain, monitor and make growth on user traffic and engagement via product enhancement.

Working with the product head, plan and setup both short and long-term user growth strategy and tactics for MIMS online platform.

Initiate platform enhancement projects and execute them collaborating with project management team, technical team, marketing team, operation team and content team.

Plan, manage and lead data driven continuous improvement initiatives.

Research and understand user needs (healthcare professionals needs), market trend and competitive landscape, and feed them to our product strategy.

Qualifications and Experience Requirements

Required

4+ years hands-on working experience as an BtoC online service product management executive.

Experience in user journey mapping and persona profiling and transforming insights into impactful product enhancement strategies and user growth plan.

4+ years of hands-on experience on online product’s new feature or updated feature planning and development.

3+ years of hands-on experience on user behavior data management (plandata set to be tracked, enable data tracking with technical team, analyze/interpret data and come up with valuable insights and next improvement actions, maintain data repository).

Hands-on experience on user behavior tracking tools, digital marketing associated tools and data visualization tools, e.g. Google analytics, firebase, search console, google tag manager, AB Test tool, Google looker studio.

Able to conduct research to understand user needs and market trend, analyze the competitive landscape and transform insights into actionable product enhancement plan.

4+ years of experience working in online service company with more than 100K sessions/month traffic. (Website and/or Mobile App)

Able to approach planning, prioritization and execution in data driven manner (quantified and analytical manner), utilizing certain framework.

3+ years of working experience in website /mobile app enhancement project, interacting with associated stakeholders (PM, engineers, marketing, editorial, etc.). Possess experience backed understanding of software development process.

Entrepreneur mindset, e.g. willing to try something new, being resilient with conflicts and moving in an outcome-oriented manner.

Able to create an environment that drives collaboration, accountability, and high-quality results.

Possess good communication skills in English

Bachelor’s degree in computer science, science, engineering, marketing or other related field.

Added Value

Experience in planning and launching new online services, from concept development to setup and initial rollout.

Experience in utilization of RICE framework or similar product enhancement assessment methodology.

Able to manage SEO initiative (counterpart Agency, bridge with engineer & PM, drive contents-oriented SEO)

Experience in AI adaptation initiative.

Understand service and business needs and translate them into requirements documentation.

Experience in healthcare related online service.