Paid Social Performance Specialist

Wppmedia; Singapore; Hybrid; SGD 30,000 - 45,000; Full time

Job summary

WPP Media seeks a Performance Executive (Social) to plan, execute, optimise, and report on paid social campaigns for multiple clients. You will collaborate with internal teams to ensure KPIs are met and drive continuous improvement through data-driven insights.

This role strengthens the agency’s paid social capabilities and offers opportunities to deepen expertise in biddable media and digital strategy, with a hybrid work model in a dynamic, global agency environment.

Qualifications

• 1–2 years of paid social or digital marketing experience.
• Experience with multiple client campaigns is a plus.
• Strong analytical ability to interpret data and generate insights.

Responsibilities

• Execute, manage, and optimise paid social campaigns across platforms (Meta, TikTok, LinkedIn).
• Support end-to-end campaign delivery including setup, monitoring, optimisation and reporting.
• Track and analyse campaign performance to meet KPIs and client objectives.
• Provide insights and recommendations through campaign reporting.
• Identify growth opportunities and optimisation strategies within client accounts.
• Collaborate with Performance Managers and internal teams to deliver campaigns.

Skills

Paid social

Analytical skills

Excel

PowerPoint

Communication

Team player

Education

Bachelor’s degree or diploma in Marketing/Mass Communications/Business

Tools

Excel

PowerPoint

Job description

WPP Media seeks a Performance Executive (Social) to plan, execute, optimise, and report on paid social campaigns for multiple clients. You will collaborate with internal teams to ensure KPIs are met and drive continuous improvement through data-driven insights.

This role strengthens the agency’s paid social capabilities and offers opportunities to deepen expertise in biddable media and digital strategy, with a hybrid work model in a dynamic, global agency environment.