*NEW* 12 Months Contract Product Marketing Specialist

AMBITION GROUP SINGAPORE PTE. LTD.; Singapore; On-site; SGD 70,000 - 90,000; Full time

Job summary

A leading recruitment firm in Singapore is seeking a Marketing Specialist to develop and execute product marketing strategies. The role requires 5-8 years of experience, particularly in the financial industry, and involves collaborating with various stakeholders to enhance product awareness. Interested candidates should send their resumes to the provided email address.

Qualifications

• 5 to 8 years of working experience required.
• Strong understanding of the financial industry and multinational companies.
• Effective in project management and managing stakeholders.

Responsibilities

• Develop product value proposition leveraging insights.
• Execute and review integrated marketing campaigns.
• Identify market trends for tactical planning.
• Collaborate with internal and external stakeholders.

Skills

Project management

Stakeholder management

Marketing campaign execution

Data-driven marketing

Job description

Responsibilities

• Develop product value proposition by leveraging insights from customer, distribution, product, and actuary teams. Innovate and communicate a compelling product story both internally & externally.
• Conceptualise, develop, execute, and review the effectiveness of end-to-end integrated marketing campaigns and go-to-market plans for product launches to generate consumer awareness, channel traction, and sales adoption in a 360-degree marketing approach.
• Owner of sales enablers and sales tools. Instrumental in designing and improving sales tools for customer engagement on various platforms, including but not limited to brochures, pitch decks, videos, social posts, content, calculators, partnerships, etc.
• Identify market trends and opportunities to develop tactical plans
• Collaborate within customer teams and cross-functional teams with end-to-end accountability of commercial delivery of product launches and product enhancement and rationalization.
• Plan pre- and post-product launch marketing initiatives to amplify and raise awareness of the value proposition of product launches, including marketing collaterals, digital marketing campaigns, launch events, and operational and regulatory matters.
• Use data and insights to drive marketing decisions
• Work closely with key internal and external stakeholders including vendors, creative and media agencies for all aspects of campaigns.
• Other ad hoc duties as assigned

Qualifications

• Min. 5 to 8 years of working experience
• Good understanding of the financial industry/ MNCs
• Effective in project management and stakeholder management

Application

Interested applicants please send your resume in MS Words format to [e-mail] and attention to Tan Joanna (R1104661)

Short listed candidates will be notified

www.ambition.com.sg

EA Registration Number: R1104661

Data provided is for recruitment purposes only

Business Registration Number: 200611680D. Licence Number: 10C5117