Multi-Channel Marketing & Communications Lead

GMP Recruit; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading educational recruitment firm in Singapore is seeking a skilled marketing professional to lead digital marketing strategies for MSc programs. Responsibilities include managing SEO/SEM campaigns, producing engaging content, and analyzing campaign performance to maximize ROI. The ideal candidate will have a Bachelor's degree in Marketing or Communications, along with 3-5 years of digital marketing experience. Competitive salary up to $5000 offered.

Qualifications

• 3-5 years of experience in digital marketing with multi-channel strategies.
• Strong analytical skills with ability to interpret data.
• Experience with managing digital platforms like RED and WeChat is a bonus.

Responsibilities

• Lead digital marketing planning and execution for MSc programs.
• Manage SEO/SEM, email marketing, social media campaigns.
• Monitor and optimize digital marketing strategies based on data.
• Produce engaging content to attract target audiences.
• Plan and execute corporate events that reflect brand identity.

Skills

Digital marketing

SEO

SEM

Content creation

Data analysis

Marketing automation

CRM tools

Education

Bachelor's degree in Marketing or Communications

Tools

Google AdWords

Google Analytics

HubSpot

Salesforce

Job description

A leading educational recruitment firm in Singapore is seeking a skilled marketing professional to lead digital marketing strategies for MSc programs. Responsibilities include managing SEO/SEM campaigns, producing engaging content, and analyzing campaign performance to maximize ROI. The ideal candidate will have a Bachelor's degree in Marketing or Communications, along with 3-5 years of digital marketing experience. Competitive salary up to $5000 offered.