As a leading global media network, with data at the core, Omnicom Media Group APAC ("OMG") creates end-to-end solutions for clients, anywhere, swiftly and efficiently. We consider client business needs from the start and keep consumer behavior at the heart of everything we do. We are compromised of the full-service media networks OMD and PHD as well as a number of specialty media communications companies.
We offer unparalleled clout in the marketplace and a depth of capabilities and experience that drive leadership and innovation in every media type. Omnicom Media Group is the media services division of Omnicom Group Inc. (NYSE: OMC), the leading global advertising, marketing and corporate communications company, providing services to over 2,500 clients in more than 100 countries.
Scope of role
The Account Management Community is at the very heart of the business and critical to its market perception and business health. This community is therefore tasked with creating a recognized market-leading position in implementational / executional management and client servicing.
Reporting Structure
- You report to the Account Director
- You are expected to manage your team (Executives / Junior Planners) as well as any specialist delivery services that are being deployed in your business.
The role encompasses
- Involvement in the media strategy development process.
- The effective translation of the media strategy / property into detailed plans.
- Identification and management of creative / innovative media initiatives that are born out of the strategic media direction.
- Management of the implementation of plans throughout their delivery.
- Key Client liaison.
Key Responsibilities
Strategic Planning
- Work with Account Director to spearhead key planning initiatives such as annual planning, and business reviews.
- Involved in crafting integrated media plan for key campaign windows/clients
- Oversee day to day media planning response outputs from the team (junior planners/media execs)
- Ability to provide strategic POV on media updates & actionable recommendations to clients
- Work with Account Director in crafting of thought leadership documents for key clients
- Support on organizing workshops for clients depending on requirements (e.g. media updates, digital acceleration workshops, creative best practices, etc.)
- Working closely with the Account Director in your team to ensure smooth and relevant translation from strategy to plan.
- Assess, identify and recommend creative media initiatives that deliver greater strategy depth and impact to the media plan.
- Undertake the implementation of agreed initiatives, including the briefing of third parties, as and when required.
Management of team’s implementation excellence & client relationship management
- Day to day management and ownership of implementation process. Ensure brief is delivered / brought to plan, within appropriate criteria (budget, target …)
- Principal client contact for the whole implementation process (from presentation of detailed recommendations to negotiation and inventory management issues).
- Collation and reporting of competitive data (when relevant).
- Timely delivery and upkeep of all relevant reporting systems and templates (media plans, contact reports, status reports).
- Post campaign reporting that quantifies the value of the media strategy.
Development and Guidance of Team
- Effectively manage & nurture junior exec/planners to drive effective outcomes as a team
- Ensure that any work that leaves the agency is of the highest standard
- Clear delegation and clarity when it comes to all basic tasks
- Be part of producing ideas that inspire, motivate, engage and create commercial action
- Be part of producing award-winning work
Integration
- Think like a solutions provider
- Ensure you encourage the use of other agency services
Experience required
- Tertiary qualified, 3-4 years of industry experience strong media planning experience
- Good understanding of media fundamentals & digital planning capabilities
- Strong client facing communication & presentation skills
Attributes
- Passionate, with strong opinions about communications
- A instinctive desire to exceed expectations (clients and management) and deliver cutting-edge strategies
- Ability to build strong relations with colleagues, clients, network partners and external agencies
- Demonstrates exceptional organizational skills and attention to detail
- Ability to multitask and change priorities rapidly and is effective under pressure.