Marketing Technology Specialist (6 months contract) #HJX

Recruit Express; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading recruitment firm in Singapore is looking for a professional to execute digital marketing campaigns and manage website operations. The ideal candidate will have experience in digital marketing strategies, project management, and analytics, with a degree in a relevant IT field. They will be involved in coordinating campaigns, optimizing website content, and leveraging insights to improve performance.

Qualifications

• Strong understanding of digital marketing channels and strategies.
• Experience in managing website operations and content optimization.
• Ability to analyze data and derive insights for campaign improvement.

Responsibilities

• Execute digital marketing campaigns across all channels.
• Manage website operations and UI/UX improvements.
• Lead small-scale digital projects and collaborate with teams.
• Monitor performance and analytics using tools like GA4.

Skills

Digital marketing strategies

Project management

SEO strategies

Analytics

Education

Degree in IT related – computing/BA

Tools

Google Analytics

PowerBI

CRM systems

Marketing automation tools

Job description

Responsibilities

• Execute and activate digital marketing campaigns across all digital channels to ensure deployment of marketing strategies
• Propose and design digital campaigns to acquire new consumers with relevant content, driving them down to the marketing funnel
• Coordinate campaign launch to ensure all timelines are met by working with all relevant parties internally and externally
• Operate martech tools including marketing automation platforms, CRM systems, CMS, and analytics software to ensure smooth functioning of marketing activities
• Demonstrate strong project management skills to oversee multiple campaigns and initiatives

Content Management System

• Website Operations & Optimization: Manage day‑to‑day website operations including content updates, UI/UX improvements, and technical maintenance to ensure optimal performance and user experience

Project & Stakeholder Coordination

• Lead small‑scale digital projects (e.g., campaign landing pages), collaborating with cross‑functional teams such as brand, regulatory, design, and development
• SEO Strategy & Execution: Partner with SEO agencies to implement optimization strategies, ensuring best practices are applied to boost visibility, traffic, and conversions
• Analytics & Performance Tracking: Monitor website performance using GA4 and other tools, analyze KPIs (traffic, engagement, conversions) and leverage insights to drive continuous improvement
• Content Management & Integration: Oversee the end‑to‑end content creation process and align website messaging with regional campaigns, product launches, and customer insights

Analytics

• Design and develop PowerBI dashboards to initiate regular updates on campaign performance, identify opportunities for optimization
• Collect and analyze data from multiple marketing platforms (Google Analytics, CRM systems, marketing automation tools) to track campaign performance and customer behavior
• Support cross‑functional teams in analyzing trends and customer insights to guide decision making

Requirements

• Degree in IT related – computing / BA

Interested candidates, please send your resume to ***********@recruitexpress.com.sg

Jonathan Lim Yu Xiang
Recruit Express Pte Ltd EA
Licence No: 99C4599
CEI Registration Number: R22110657