Marketing Specialist - Tech Startup / hybrid ($3200 - $4500)

HKM HR MANAGEMENT PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Part time

Job summary

A leading marketing firm in Singapore seeks a marketing generalist with over 5 years of experience. The ideal candidate will manage end-to-end marketing projects, coordinate with remote teams, and utilize HubSpot for campaigns. Strong project management and communication skills are essential. This role offers an opportunity to work in a fast-paced environment with a focus on creativity and strategic thinking. Interested candidates should apply by submitting their resume to the provided email address.

Qualifications

• 5+ years of experience in marketing or creative roles.
• Proven project management and deadline discipline.
• Experience managing remote teams or contractors across time zones.
• Comfortable with HubSpot (CRM, email automation).
• Strong copywriting skills with a witty tone.

Responsibilities

• Plan, manage, and execute marketing projects end-to-end.
• Coordinate with remote teams and manage HubSpot campaigns.
• Track campaign metrics and translate data into actionable insights.
• Collaborate on brand storytelling and creative strategy.

Skills

Project management

Strong communication skills

Collaboration skills

Copywriting

Data-driven mindset

Time management

Tools

HubSpot

Figma

Canva

Job description

We’re looking for a marketing generalist — part strategist, part creator, part project wrangler — who thrives in a fast-moving environment where “deadline” is a sacred word.

If you’ve led remote teams, worked across continents, and can turn half-baked ideas into well-executed campaigns — we want you in our tribe.

Responsibilities

• Plan, manage, and execute marketing projects end-to-end — from strategy to delivery.
• Coordinate with remote teams, designers, writers, and contractors to meet deadlines.
• Manage and optimize HubSpot campaigns (emails, CRM, workflows).
• Lead email marketing initiatives, content creation, and campaign coordination.
• Leverage AI tools to streamline content production and reporting.
• Track campaign metrics and translate data into actionable insights.
• Collaborate with leadership on brand storytelling, launch campaigns, and creative strategy.

Requirements

• 5+ years of experience in marketing or creative roles.
• Proven project management and deadline discipline.
• Experience managing remote teams or contractors across time zones.
• Comfortable with HubSpot (CRM, email automation, workflows).
• Strong communication and collaboration skills.
• Strategic thinker with a data-driven mindset.
• Self-starter who thrives in autonomy but can align quickly with leadership direction.
• Detail-oriented, reliable, and unafraid to speak up when needed.
• Strong copywriting skills with a witty, human tone.
• Comfortable wearing multiple hats — strategist one day, storyteller the next.
• Strong sense of accountability and attention to detail.

• Nice to have
• Experience in startups, healthtech, or wellness industries.
• You have done a startup before yourself.
• Familiarity with paid ads (Meta/Google/LinkedIn) and analytics.
• Basic design skills (Figma or Canva).
• Understanding of SEO, paid ads, and content strategy.
• A touch of humor — our team culture appreciates wit as much as results.

Office location: Orchard

HOW TO APPLY

Interested candidates, please submit your resume by clicking on Apply Now or [e-mail]

All applications will be treated in the strictest confidence and only shortlisted candidates will be notified.

Yap Lay Choo

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