Marketing Specialist - EH03

The Supreme HR Advisory; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A premier HR consulting firm in Singapore is seeking a Marketing Specialist to plan and optimize paid advertising campaigns. The ideal candidate will have a degree in Marketing and at least 2 years of hands-on experience with Facebook and Google Ads. Responsibilities include designing ads, monitoring campaign performance, and collaborating with cross-functional teams. Competitive starting salary and dynamic work environment offered.

Qualifications

• Bachelor’s degree in Marketing or a related field.
• Minimum 2 years of experience managing Facebook and Google Ads.

Responsibilities

• Plan, execute, and optimise paid campaigns.
• Design engaging ad formats for campaigns.
• Monitor and adjust campaign performance.
• Manage Shopify backend elements for ad performance.
• Collaborate cross-functionally on campaign strategies.
• Conduct A/B tests on creatives and targeting.
• Leverage analytics tools to improve performance.

Skills

Facebook Ads

Google Ads

Campaign Optimization

Data Analysis

Education

Bachelor’s degree in Marketing, Digital Media, Communications

Tools

Google Analytics

Meta Business Suite

Shopify

Job description

Marketing Specialist

Work Hour : Mon- Fri 9AM - 6PM

Starting Salary: $3500-3700

Location :Paya Lebar

Key Responsibilities

• Plan, execute, and optimise paid campaigns across Facebook Ads (Meta) and Google Ads, focused on driving revenue and customer acquisition.
• Design and develop engaging, both static and video formats for paid media campaigns, tailored to platform specifications and brand guidelines.
• Continuously monitor campaign performance and adjust strategies to meet or exceed key KPIs including ROAS, CPA, CTR, and conversion rate.
• Manage Shopify backend elements that directly affect ad performance including landing pages, product visibility, tagging, and pixel setup.
• Collaborate cross-functionally with content, sales, and web teams to ensure alignment between ad campaigns and product/brand strategy.
• Conduct A/B tests on creatives, audiences, targeting, and landing pages to identify high-performing combinations.
• Leverage tools such as Google Analytics, Meta Business Suite, UTM tracking, and heatmaps to gather insights and improve funnel performance.

Requirements

• Bachelor’s degree in Marketing, Digital Media, Communications, or a related field.
• Minimum 2 years of hands-on experience managing Facebook and Google Ads campaigns

✅Interested personnel kindly send your CV to WhatsApp: https://wa.me/65 88567364(Ethan)