Marketing Manager (m/f/d)

KARL STORZ SE & Co. KG; Singapore; Hybrid; SGD 80,000 - 100,000; Full time

Job summary

A leading medical devices company in Singapore is seeking a Marketing Manager to develop and implement regional marketing strategies. The ideal candidate will have at least 5 years of marketing experience in the healthcare sector and proven success in managing product portfolios. Key responsibilities include cross-functional collaboration for product launches and performance measurement of marketing programs.

Benefits

Transport Allowance

Accessible Public Transport

Flexible Work Arrangements

Group Health Insurances

Flexi-Benefit Reimbursement

Wellness Programs

Professional Development Opportunities

Global Exposure & Business Travel Opportunities

Qualifications

• Minimum 5 years marketing experience in the medical devices, healthcare, or life sciences sector.
• At least 2 years in a regional or strategic marketing role.
• Proven track record in product portfolio management and successful product launches.

Responsibilities

• Develop and implement regional marketing strategies.
• Lead cross-functional GTM strategies for product launches.
• Monitor and analyze marketing program effectiveness.

Skills

Strategic thinker

Interpersonal skills

Market analysis

Presentation skills

Negotiation skills

Education

Bachelor's degree in Marketing, Business Administration, Life Sciences, or related field

Master's degree preferred

Tools

CRM

Marketing automation tools

Data analytics tools

Job description

At KARL STORZ, we believe in not just creating jobs but building careers. As a family-run company, we understand the value of long-term relationships and actively work on promoting them. When YOU grow, we grow.

Get to know us and join our team as

Job Function: Marketing

Location: Singapore, SG, 149555

Work Location (for field-based positions):

Work Flexibility: Hybrid

Job ID: 4777

Your Missions

Strategic Planning & Execution

• Develop and implement regional marketing strategies aligned with corporate objectives and growth targets.
• Define clear portfolio priorities based on market trends, competitive intelligence, and clinical needs.
• Oversee the product life cycle from launch to discontinuation, ensuring market readiness and profitability.
• Collaborate with global teams on portfolio expansion, product upgrades, and new technology introductions.

Go-to-Market (GTM) Planning

• Lead cross-functional GTM strategies for product launches and campaigns across the SEAT region.
• Ensure marketing content, clinical evidence, and sales tools are locally relevant and impactful.
• Identify and develop new market opportunities and high-growth clinical segments.
• Build and maintain strong relationships with Key Opinion Leaders (KOLs) to support advocacy, product adoption, and clinical validation.

Collaboration with Local Teams & Distributors

• Partner with country marketing and sales teams to adapt strategies to local market conditions.
• Provide guidance, resources, and training to support local execution.

Performance Measurement & Reporting

• Monitor and analyse marketing program effectiveness, market share, and ROI.
• Provide regular updates to regional leadership and recommend data-driven adjustments.

Budget Management

• Plan, track, and optimise marketing budgets to ensure efficient use of resources.

Cross-Functional Collaboration

• Work closely with Regional Sales, RA/QA, Clinical & Training, and Global Marketing to validate product-market fit.
• Coordinate with Legal, Finance, and Operations for partnership negotiations, contract reviews, and risk assessments.

Your Talents

Education & Experience

• Bachelor’s degree in Marketing, Business Administration, Life Sciences, or related field (Master’s degree preferred).
• Minimum 5 years marketing experience in the medical devices, healthcare, or life sciences sector, with at least 2 years in a regional or strategic marketing role.
• Proven track record in product portfolio management, market development, and successful product launches.

Technical & Professional Skills

• Strong understanding of clinical applications, healthcare systems, and surgical workflows.
• Experience in developing and executing go-to-market strategies and marketing campaigns.
• Proficiency in market analysis, business case development, and ROI tracking.
• Excellent presentation, facilitation, and negotiation skills, with the ability to influence cross-functional teams and stakeholders.
• Competence in CRM, marketing automation, and data analytics tools.

Personal Attributes

• Strategic thinker with a results-driven mindset.
• Strong interpersonal skills with the ability to engage effectively across cultures and seniority levels.
• Highly organised, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
• Willingness to travel within the SEAT region and internationally as required.

Language Skills

• Proficiency in English (written and spoken) required; additional Asian language(s) an advantage.
• Transport Allowance (if applicable to role)
• Accessibility to Public Transport
• Flexible Work Arrangements
• Group Health Insurances
• Flexi-Benefit Reimbursement
• Wellness Programs and Activities
• Professional Development Opportunities
• Global Exposure & Business Travel Opportunities (if applicable to role)