Marketing Manager (Influencer Management) Fashion

RECRUITPEDIA PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A fashion brand in Singapore is seeking a Marketing Manager to enhance their high-performing marketing team. The role involves engaging influencers, managing budgets, and analyzing social media campaigns. Candidates should possess a degree and have at least 5 years of experience in social media, ideally in the Fashion Retail Industry. Interested applicants are encouraged to apply via the provided email.

Qualifications

• Min 5 years of experience in handling social media platforms, preferably in the Fashion Retail Industry.
• Possess a rich network of KOL/Influencer for branding purposes.

Responsibilities

• Identify and engage influencers and content creators to align with company goals.
• Maintain and grow relationships with influencers through ongoing communication.
• Manage influencer marketing budget and forecast, optimizing strategies based on business needs.

Skills

Influencer engagement

Social media management

Budget management

Data analysis

Education

Degree holder in relevant discipline

Job description

Overview

Our client is Fashion brand established in Singapore. Due to their current expansion plan, they are looking for a Marketing Manager, in hopes of developing the current high performing Marketing team. They are located in the Central area – easily accessible.

Duties

Duties of Marketing Manager:

• Identify and engage influencers (nano, micro, macro) and content creators to align with company goals and projects.
• Maintain and grow relationships with influencers through ongoing communication and outreach, expanding into new demographics.
• Strengthen partnerships with talent via mailings, gifting, and brand initiatives.
• Work with teams to exceed targets in revenue, engagement, and follower growth.
• Manage influencer marketing budget and forecast, optimizing strategies based on business needs.
• Track and analyze the success of social media campaigns using KPIs.
• Develop and manage an influencer calendar for all social channels.
• Stay updated on trends in social media, influencer marketing, and emerging platforms.

Requirements

Requirements:

• Degree holder in relevant discipline
• Min 5 years of experience in handling social media platform, highly prefer for Fashion Retail Industry
• Possess a rich network of KOL/ Influencer for branding purpose

Interested candidates who wish to apply for the advertised position, please click APPLY NOW or email an updated copy of your resume/cv.

We regret that only shortlisted candidate will be notified

Email Address: [e-mail]

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