Marketing Manager

CHAINUP PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading tech firm in Singapore is seeking a Digital Marketing Specialist to enhance brand presence and manage the company’s website. The ideal candidate will have 3–5 years of experience in digital marketing, with a strong background in WordPress management and strategic content creation. This role requires excellent communication skills and creativity in a fast-paced environment.

Qualifications

• 3–5 years of experience in digital marketing or brand management.
• Proven experience in WordPress website management.
• Familiarity with social media marketing tools.

Responsibilities

• Lead and execute marketing strategies to enhance brand presence.
• Manage and maintain the company’s official website.
• Analyze campaign data and provide actionable marketing insights.

Skills

SEO optimization

WordPress management

Digital content creation

Social media marketing

Analytics interpretation

Creative thinking

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Job description

Responsibilities:

• Lead and execute marketing strategies to enhance ChainUp’s brand presence and online visibility.
• Manage and maintain the company’s official website — including content updates, SEO optimization, and performance tracking, with a strong focus on WordPress management.
• Plan, create, and publish high-quality digital content (articles, press releases, visuals, videos, etc.) aligned with brand tone and business goals.
• Oversee social media platforms, digital advertising, and campaign execution to drive audience engagement and lead generation.
• Collaborate with internal teams and external partners for event promotions, PR, and partnership initiatives.
• Analyze campaign data and website analytics to provide actionable marketing insights and performance reports.
• Ensure brand consistency across all marketing channels and communication materials.

Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3–5 years of experience in digital marketing, brand management, or content marketing.
• Proven experience in WordPress website management (required).
• Familiar with SEO, Google Analytics, and social media marketing tools.
• Experience in the blockchain, fintech, or technology industry is preferred.
• Strong writing, communication, and project management skills.
• Creative, detail-oriented, and able to work independently in a fast-paced environment.