Marketing Manager

AL ASRIN PTE. LTD.; Singapore; Presencial; SGD 90 000 - 130 000; Tempo integral

Resumo da oferta

AL ASRIN PTE. LTD. is seeking an innovative Marketing Manager to promote the company’s brand and services. You will optimize strategies, manage the marketing department's budget and staff, and prepare forecasts to drive profitability.

You will analyze market trends, generate leads, deploy campaigns across digital and traditional channels, and collaborate with partners to maximize reach and impact while delivering measurable results.

Qualificações

• A Bachelor's degree in marketing, business or a related field is required.
• Strong knowledge of marketing fundamentals, digital channels, and analytics.
• Ability to lead and manage projects and teams under deadline pressure.

Responsabilidades

• Evaluate and optimize marketing and pricing strategies.
• Analyze market trends and prepare forecasts.
• Generate new business leads.
• Develop strategies to promote the company and drive traffic.
• Deploy marketing campaigns and oversee implementation.
• Experiment with organic and paid channels including PPC, content, social media, events, and PR.
• Create content for websites and blogs to attract and convert target audiences.
• Build relationships with industry partners and vendors.
• Monitor and manage the marketing budget quarterly and yearly.
• Oversee marketing materials from digital banners to brochures and case studies.
• Measure campaign performance and adjust email and ad campaigns accordingly.

Conhecimentos

Marketing fundamentals

Digital marketing

Social media marketing

Leadership

Project management

Communication skills

Marketing analytics

Content strategy

Formação académica

Bachelor’s degree in marketing or business

Ferramentas

Marketing software

Descrição da oferta de emprego

Marketing Manager Job DescriptionWe are seeking an innovative marketing manager to promote our company's brand and services. In this role, you will be optimizing our marketing strategies, managing the marketing department's budget and staff, as well as preparing forecasts.To ensure success, you will need extensive knowledge of marketing strategies and the ability to identify new business leads. An outstanding marketing manager will be someone whose expertise translates into increased brand awareness and profitability.

Marketing Manager Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groupsS
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Marketing Manager Requirements

• A Bachelor's degree in marketing, business or any other relevant field
• Sound understanding of marketing fundamentals and tactics
• Creative thinking and problem-solving ability
• Leadership and project management skills
• Knowledge of digital marketing and social media marketing strategies
• Excellent verbal and non-verbal communication skills
• Proficiency with marketing tools and software
• Proficient in marketing research and statistical analysis
• The ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).