Marketing Manager

EGE BOUTIQUE PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A wellness and beauty brand in Singapore is seeking a Marketing Manager to develop marketing strategies and lead brand initiatives. The candidate will manage marketing campaigns, foster partnerships, and mentor a small team. Applicants should have a Bachelor's degree in Marketing or Business, along with at least 5 years of relevant experience in the beauty or wellness industry. This role offers a competitive salary, high commissions, and various employee benefits, including wellness treatments.

Benefits

Competitive base salary plus high commissions

Flexible working hours

Birthday perks

Quarterly company appreciation gifts

Exclusive staff benefit: complimentary spa treatments

Qualifications

• At least 5 years of experience in marketing within the beauty, spa, or wellness industry.
• Strong background in brand building, digital marketing, and B2B business development.
• Experience in leading campaigns and managing agencies.

Responsibilities

• Develop and execute marketing strategies that align with business goals.
• Build partnerships with corporate clients, spas, hotels, and distributors.
• Plan and oversee marketing campaigns, exhibitions, and promotional events.
• Lead digital marketing initiatives including social media and SEO.
• Work with the product development team to launch new products.
• Lead and mentor a small marketing team.

Skills

Brand building

Digital marketing

B2B business development

Creative thinking

Analytical skills

Communication skills

Education

Bachelor’s Degree in Marketing, Business, or related field

Job description

Marketing Manager

(Beauty Spa | Wellness | Skincare | Aromatherapy)

Why Join Us?

• Competitive base salary plus high commissions and performance bonuses
• Flexible working hours & a supportive, friendly team culture
• Clear career growth path within a rapidly expanding wellness brand
• Convenient office location (just a 2-minute walk from Rochor MRT)
• Birthday perks + quarterly company appreciation gifts
• Exclusive staff benefit: enjoy complimentary/discounted spa treatments and facials, experiencing the brand first-hand

What You’ll Do

1. Strategic Marketing & Brand Management

• Develop and execute integrated marketing strategies that align with business goals and brand positioning.
• Strengthen the brand’s image in the wellness, aromatherapy, and spa industry through creative campaigns and storytelling.
• Manage brand consistency across all platforms (digital, retail, packaging, events, media).
• Conduct market research to identify trends, competitors, and growth opportunities in the wellness and aromatherapy space.

2. B2B & Retail Channel Development

• Build and maintain strong partnerships with corporate clients, spas, hotels, and distributors.
• Identify and expand new B2B business opportunities across local and regional markets.
• Drive retail and e-commerce marketing plans to increase brand visibility and sales performance.
• Coordinate with sales and operations teams to ensure consistent branding and customer experience across all touchpoints.

3. Campaigns, Events & Promotions

• Plan and oversee marketing campaigns, exhibitions, roadshows, and promotional events.
• Collaborate with event organizers and partners to maximize brand exposure.
• Manage seasonal promotions, festive campaigns, and loyalty programs.

4. Digital Marketing & Content Strategy

• Lead digital marketing initiatives including social media, website, SEO/SEM, influencer marketing, and EDMs.
• Create engaging and educational content that promotes the brand’s values and product benefits.
• Monitor performance metrics (ROI, engagement, conversion rates) and optimize campaigns accordingly.

5. Product Marketing & Launches

• Work with the product development team to launch new aromatherapy and skincare products.
• Develop pricing, packaging, and positioning strategies.
• Prepare marketing materials and sales kits for B2B partners and retail outlets.

6. Leadership & Team Management

• Lead and mentor a small marketing team, guiding creative, digital, and brand executives.
• Manage marketing budgets and ensure efficient allocation of resources.
• Present monthly marketing reports and performance reviews to management.
  

What We’re Looking For

• Bachelor’s Degree in Marketing, Business, or related field
• At least 5 years of experience in marketing within the beauty, spa, or wellness industry
• Strong background in brand building, digital marketing, and B2B business development
• Creative mindset with strong analytical and communication skills
• Experience in leading campaigns, managing agencies, and coordinating with sales and retail teams

Career Highlights:

• Work with a growing beauty and wellness brand focused on natural aromatherapy products.
• Opportunity to shape marketing strategy and regional expansion initiatives.
• Supportive environment with strong career advancement opportunities.

About Us

At eGe Boutique, we believe:
“Everyone deserves a healthy & fabulous life.”

We are a Singapore-based beauty and wellness centre offering:

• Signature therapeutic treatments, including our exclusive Energy Aromatic Detox
• A premium line of aromatherapy and skincare products
• Corporate scenting services & wellness events
• Training workshops in beauty, aromatherapy, and holistic health

Join us in a dynamic sales career where your performance is rewarded, your growth is supported, and you can enjoy the same wellness treatments that our customers love.

Visit our Youtube for e38 Brand

https://youtu.be/Qg0ef1CgKIo