Marketing Manager

Chainup Pte. Ltd.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading tech company in Singapore is seeking a Digital Marketing Manager to lead and execute marketing strategies, manage the company’s website, and create high-quality digital content. The ideal candidate has 3–5 years of experience in digital marketing, strong WordPress management skills, and preferably a background in the blockchain or fintech industry. This role requires creativity, excellent communication skills, and the ability to work independently in a fast-paced environment.

Qualifications

• 3–5 years of experience in digital marketing or brand management.
• Proven experience in WordPress website management.
• Experience in the blockchain or fintech industry is preferred.

Responsibilities

• Lead and execute marketing strategies.
• Manage the company’s official website including SEO optimization.
• Analyze campaign data and website analytics.

Skills

WordPress management

SEO

Google Analytics

Communication skills

Project management

Digital marketing

Content creation

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Bachelor’s degree in Business

Job description

Responsibilities

• Lead and execute marketing strategies to enhance ChainUp’s brand presence and online visibility.

• Manage and maintain the company’s official website — including content updates, SEO optimization, and performance tracking, with a strong focus on WordPress management.

• Plan, create, and publish high-quality digital content (articles, press releases, visuals, videos, etc.) aligned with brand tone and business goals.

• Oversee social media platforms, digital advertising, and campaign execution to drive audience engagement and lead generation.

• Collaborate with internal teams and external partners for event promotions, Public Relations, and partnership initiatives.

• Analyze campaign data and website analytics to provide actionable marketing insights and performance reports.

• Ensure brand consistency across all marketing channels and communication materials.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.

• 3–5 years of experience in digital marketing, brand management, or content marketing.

• Proven experience in WordPress website management (required).

• Familiar with SEO, Google Analytics, and social media marketing tools.

• Experience in the blockchain, fintech, or technology industry is preferred.

• Strong writing, communication, and project management skills.

• Creative, detail-oriented, and able to work independently in a fast-paced environment.