Marketing Manager

KAFFE GLOBAL PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading retail company in Singapore is seeking a Marketing Manager to drive marketing initiatives and strategies. You will oversee the marketing staff, define marketing goals based on data analysis, and manage creative development projects. Ideal candidates should have a Bachelor's degree in Marketing or Business, strong leadership skills, and expertise in managing client relationships. This position offers competitive compensation in a dynamic environment.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field required.
• Expert knowledge of media channels and client relationships essential.
• Strong leadership and people management skills necessary.

Responsibilities

• Interviews, hires, and trains marketing staff members.
• Establishes marketing goals based on past performance and market forecasts.
• Oversees the development of marketing plans for various media channels.

Skills

Excellent Creativity

Adaptability

Research

Analysis

Writing

Public Speaking

Interpersonal Communication

Leadership

People Management

Detail-Orientated

Multi-Tasking

Education

Bachelor's Degree in Marketing, Business, or a Related Field

Job description

Marketing Manager (Retail)

Job Description

• Interviews, hires, and trains marketing staff members
• Establishes marketing goals based on past performance and market forecasts
• Oversees current offerings and comes up with initiatives for new products or services
• Researches and analyses market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies
• Works with marketing staff to develop detailed marketing plans for all media channels and sales teams
• Approves and oversees the creative development of promotional materials, website content, advertisements, and other marketing-related projects
• Communicates with various media buyers, advertising agencies, printers, and other services to help marketing projects come to fruition
• Provides in-depth information to interested clients, and acts as a representative for the marketing department in important buyer meetings
• Works within the department budget to develop cost-effective marketing plans for each product or service
• Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to senior executives
• Adjusts marketing campaigns and strategies as needed in response to collected data, and other feedback

Requirements

• Bachelor's Degree in Marketing, Business, or a Related Field, Marketing Strategy
• Expert on Media Channels, Client Relationships
• Excellent Creativity, Adaptability, Research, Analysis, Writing, Public Speaking, Interpersonal Communication
• Excellent Leadership, People Management, and Detail-Orientated
• Well-versed in Marketing Budgeting and Organisation
• Multi-Tasking