Marketing Lead: MICE, F&B & Hotels

Resorts World at Sentosa Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading integrated resort in Singapore seeks an experienced Assistant Manager/Senior Executive to support and execute marketing strategies aimed at driving visitorship to their non-attractions business units including F&B and Hotels. Responsibilities include developing integrated marketing campaigns, managing budgets for optimal ROI, analyzing market trends, and collaborating with creative agencies. Candidates should have 3-6 years of marketing experience, particularly in the tourism sector, with strong analytical and communication skills.

Qualifications

• Minimum 3-6 years of marketing experience.
• Strong knowledge and relevant experience in the tourism industry and/or destination marketing.

Responsibilities

• Support marketing strategy and campaign development for non-attractions business units.
• Manage and execute multi-channel marketing campaigns.
• Contribute to creative conceptualization for innovative campaign ideas.
• Analyze market trends and consumer behaviors for data-driven recommendations.
• Collaborate on pricing strategies and competitive promotions.
• Manage and optimize the marketing budget for strong ROI.

Skills

Analytical skills

Communication skills

Interpersonal skills

Negotiation skills

Project management

Job description

A leading integrated resort in Singapore seeks an experienced Assistant Manager/Senior Executive to support and execute marketing strategies aimed at driving visitorship to their non-attractions business units including F&B and Hotels. Responsibilities include developing integrated marketing campaigns, managing budgets for optimal ROI, analyzing market trends, and collaborating with creative agencies. Candidates should have 3-6 years of marketing experience, particularly in the tourism sector, with strong analytical and communication skills.