Marketing Executive [Paya Lebar | 5 days | Up to $3000] - LCYL

The Supreme HR Advisory; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading HR advisory firm in Singapore is seeking a Marketing Executive to develop data-driven marketing strategies and manage social media platforms like Facebook and Instagram. The ideal candidate has a diploma in Marketing and at least one year of experience in SMM, with additional skills in SEO and video content creation being advantageous. The role offers a competitive salary and a dynamic work environment.

Qualifications

• 1 year experience in social media marketing for Facebook, Instagram, TikTok.
• Experience in website management and video content creation will be an advantage.
• Adept at leveraging emerging digital trends and technologies.

Responsibilities

• Develop and implement data-driven marketing strategies.
• Analyze marketing data to extract actionable insights.
• Lead content creation and social media management.
• Conceive and execute innovative marketing campaigns.
• Maintain and optimize the company website using WIX.

Skills

Social Media Management

Data Analysis

Content Creation

SEO Optimization

Video Production

Education

Min diploma in Marketing

Tools

WIX

Google Ads

Job description

Marketing Executive (SMM Digital Marketing)
Interior Flooring Solution

Basic: $2500-$3000
Working Days: Mon-Fri 9-6pm (occasionally half SAT till 1pm if need)
Location: Paya Lebar

Roles & Responsibilities

• Develop and implement data-driven marketing strategies to enhance brand visibility, audience engagement, and conversion rates across digital platforms.
• Analyze and interpret marketing data to extract actionable insights that drive measurable business outcomes.
• Lead content creation and social media management, including regular posting on Facebook, Instagram, TikTok, and the company website.
• Successfully reduced Google Ads campaign budget by 50% while increasing clicks by 20%, surpassing KPI targets and significantly improving ROI through strategic audience targeting.
• Write SEO-optimized blog posts and articles, resulting in a 45% increase in organic traffic and improved keyword rankings on Google SERPs.
• Boosted social media following and engagement through consistent, relevant, and platform-tailored content.
• Conceive and execute innovative marketing campaigns, following through from ideation to implementation and performance analysis.
• Conduct competitive analysis, adapting and refining effective strategies observed in the market to stay ahead of industry trends.
• Create compelling content with a creative flair, ensuring alignment with brand standards and voice.
• Increased social media leads by 35% through influencer collaborations and targeted paid advertising.
• Adept in video production, including filming and editing for promotional content and social media ads.
• Maintain and optimize the company website using WIX, regularly updating with the latest projects, news, and company milestones.
• Operate independently with minimal supervision, proactively seeking guidance from the CEO when necessary and maintaining a high level of initiative and accountability.
• Understand and apply branding principles, contributing to the company’s ongoing branding journey to strengthen market positioning.

Requirements:

• Min diploma in Marketing
• 1yr Experience in SMM, for Facebook, Instagram, Tiktok
• With Website management exp + Video Content creation will be an advantage
• Adept at leveraging emerging digital trends and technologies, as required to do content creation on Social Media Platform & Social media Marketing frequently.