Marketing Executive (freight forwarding)

Blueray Cargo Intetnational Pte Ltd; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading logistics firm in Singapore is seeking a Marketing Executive to drive business growth through effective digital marketing strategies. The role requires strong communication skills and 3+ years of experience in B2B or B2C sales, preferably in the freight forwarding industry. You will manage marketing campaigns, conduct market research, and nurture leads to optimize the sales funnel. Attractive salary and career advancement opportunities are offered.

Benefits

Attractive basic salary

Opportunities for career advancement

Paid annual and childcare leaves

Qualifications

• Minimum 3 years of B2B or B2C sales experience.
• Sales experience in freight forwarding industry is preferred.
• Independent and resourceful with ability to work under pressure.

Responsibilities

• Develop and implement integrated digital marketing strategies.
• Conduct competitor and market research.
• Manage and optimize paid advertising campaigns.
• Build and execute email marketing workflows.
• Track marketing KPIs and generate performance reports.

Skills

Excellent communication and interpersonal skills

Strong negotiation and presentation skills

Highly self-motivated

Ability to work under pressure and meet targets

Proficient in Microsoft Office

Job description

Marina Express International Pte Ltd (Blueray Cargo Singapore) is a leading name in digital import services based in Singapore. BlueRayCargo.SG stands at the forefront of the China‑Singapore trade corridor. With a rich history spanning decades, we specialize in expedited delivery, offering swift and reliable air and sea freight options. Our network has flourished, connecting thousands of traders across key wholesale hubs in China, Indonesia, and Thailand for over two decades.

Embracing a transparent one‑price policy, BlueRayCargo.SG is dedicated to streamlining the import process. As a premier freight forwarder connecting the vibrant cities of Guangzhou and Bangkok to the bustling hub of Singapore, we take pride in revolutionizing the way goods move across borders. Our focus remains unwavering on speed and customer convenience.

With four strategically located warehouses in China, we ensure secure and rapid logistics, delivering directly to your doorstep in Singapore. Trust BlueRayCargo.SG to transform your import experience with efficiency and ease. Visit www.blueraycargo.sg for more info.

As a Marketing Executive, you will play a crucial role in driving business growth by identifying potential clients, presenting logistics solutions, and closing sales. This position is ideal for individuals who are passionate about sales and thrive in a fast‑paced logistics environment.

Responsibilities

• Develop and implement integrated digital marketing strategies across all online platforms (social media, search engines, e‑commerce, email, and websites).
• Conduct competitor and market research to identify new trends and opportunities.
• Manage and optimize paid advertising campaigns (Meta Ads, Google Ads, etc.).
• A/B test creatives, ad copies, and landing pages to improve campaign ROI.
• Build and execute email marketing and automation workflows.
• Nurture leads through the marketing funnel using retargeting and remarketing techniques.
• Track marketing KPIs and generate performance reports with actionable insights.
• Translate data into strategy to optimize future campaigns.
• Plan monthly campaign calendars aligned with business goals, seasons, and product launches.
• Coordinate the production of engaging content (social media posts, ad creatives, videos, reels, blogs, newsletters).

Requirements

All candidates are welcome to apply, and open to all genders.

• Excellent communication and interpersonal skills
• Strong negotiation and presentation skills
• Highly self‑motivated, confident, and able to work independently
• Ability to work under pressure and meet targets
• Proficient in Microsoft Office
• Minimum 3 years of B2B or B2C sales experience, sales experience in freight forwarding industry will be highly preferred.
• Independent, resourceful and able to deliver under pressure.
• Adaptable to a fast‑moving work environment.
• Attractive basic salary
• Opportunities for career advancement and skill development
• Supportive and dynamic team environment
• Exposure to international logistics and trading markets
• Paid annual leaves, childcare leaves, medical leaves.
• 5 days work week with flexible working arrangements.