The client is a global versatile electronics system solutions company HQ in Singapore with manufacturing site in China and satellite offices in US and Europe
Work location: Paya Lebar Quarter
The challenge
- Develop B2B marketing content across multiple materials such as print, digital, and video platforms — including product stories, launch decks, trade collateral, and web copy.
- Produce newsletters and announcements that engage employees and partners across global offices.
- Review and refine marketing materials, presentations, and internal communications.
- Ownership to events & product management cycle both locally and internationally — from planning, logistics, vendor coordination to on‑site execution (when required) and after‑event reporting.
- Involve in international tradeshows or product events including support content creation such as photography, video snippets, and social media coverage.
- Manage and grow the digital and social media presence of all brands across platforms.
- Develop and schedule social media content, monitor engagement metrics, and optimize impact.
- Coordinate digital campaigns with external agencies or internal creative teams to maintain a cohesive visual and editorial identity.
- Work closely within internal cross functional stakeholders to align and deliver integrated marketing campaigns locally and across different time zones and global partners.
Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 5 years of relevant experience in B2B marketing communications, product marketing, digital marketing or event management.
- Good command of written and spoken English — styling, grammar and content accuracy.
- Independent, detail oriented and able to handle complex logistics for overseas events.
- Comfortable interpreting engagement data (e.g., social metrics, email performance) to refine communication strategy.
- Effective use of AI‑assisted writing tools.