Marketing Executive

MYLIFESTYLE STUDIO PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic marketing agency located in Singapore is seeking a creative Marketing Executive. You will manage social media strategies, create engaging content, and coordinate events. Ideal candidates should have a diploma in Marketing and 1-2 years of experience in digital marketing. Responsibilities include developing content calendars, collaborating with influencers, and tracking campaign performance. The role requires strong communication skills and the ability to adapt in a fast-paced environment.

Qualifications

• 1–2 years of relevant experience in marketing, social media, or events.
• Strong communication skills and creative mindset.
• A keen eye for aesthetics, storytelling, and emerging content trends.

Responsibilities

• Develop and execute a monthly content calendar for social media.
• Create engaging posts across platforms like Instagram, Facebook, TikTok.
• Support the planning and execution of events and brand activations.

Skills

Social media strategy

Content creation

Analytical skills

Communication skills

Project management

Education

Diploma in Marketing, Communications, or a related field

Tools

Canva

Meta Business Suite

TikTok Ads

Google Analytics

Job description

About the Role

We are looking for a creative, proactive, and results-driven Marketing Executive to join our team. You will play a key role in elevating our brand’s presence through social media content, influencer collaborations, and event marketing. This is an exciting opportunity to shape impactful campaigns and contribute to brand growth in the Singapore market.

Key Responsibilities

1. Social Media Management

• Develop and execute a monthly content calendar aligned with content pillars and brand objectives.
• Create engaging posts for platforms like Instagram, Facebook, TikTok, etc
• Monitor social media analytics and prepare monthly performance reports.
• Stay updated with platform trends, user behaviour, and best practices.

2. Influencer Marketing & Content Creation

• Identify relevant KOLs/influencers to co-create authentic content.
• Coordinate influencer campaigns to align with product launches, seasonal pushes or brand storytelling.
• Track campaign performance metrics such as reach, engagement, conversions, and ROI.

3. Events & Activations (Preferred Experience)

• Support the planning and execution of on-ground events, pop-ups, and brand activations.
• Liaise with vendors, partners, and internal teams to ensure seamless coordination.
• Assist in pre-event promotions and post-event coverage across digital channels.

4. Market Research & Insights

• Conduct competitive research and analyse market trends to identify new marketing opportunities.
• Gather customer feedback and insights to enhance marketing strategies and improve customer engagement.
• Support campaign planning with data-driven recommendations.

5. Others

• Support any other adhoc duties as required.

Requirements

• Diploma in Marketing, Communications, or a related field.
• 1–2 years of relevant experience in marketing, social media, or events.
• Familiarity with tools like Canva, Meta Business Suite, TikTok Ads, Google Analytics or similar.
• Strong communication skills and creative mindset.
• A keen eye for aesthetics, storytelling, and emerging content trends.
• Able to multitask and manage timelines in a fast-paced environment.