Marketing Executive

THE FOREIGN PROJECT PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A marketing agency in Singapore seeks a candidate to develop and manage digital marketing campaigns enhancing brand awareness and engagement across platforms. The role includes managing social media presence, executing content plans, and analyzing campaign effectiveness. Candidates should be proficient in digital marketing tools and knowledgeable in SEO. This position offers a dynamic work environment with opportunities for creative input.

Qualifications

• Experience in developing and managing digital marketing campaigns.
• Proficiency in social media management and content planning.
• Understanding of SEO technical and on-page optimizations.

Responsibilities

• Develop and manage digital campaigns for brand awareness.
• Monitor market conditions and competitors.
• Collaborate with marketing and operations teams.

Skills

Digital marketing

Social media management

SEO optimization

Content creation

Marketing analytics

Tools

Canva

Capcut

Microsoft Powerpoint

Microsoft Excel

Microsoft Word

Job description

• Develop digital campaigns to increase interaction and engagement on social media platforms to create brand awareness and enhance social media presence for the brands.
• To convert sales on the brand’s official website, build social presence, and garner brand exposure.
• Manage all brand marketing campaigns such as Facebook, Instagram, Xiao Hong Shu, TikTok and etc.
• Manage and update company websites. Plan and implementation of SEO technical and on-page optimizations.
• Monitor current market conditions as well as competitors' information to improve the effectiveness of marketing campaigns.
• Come up with marketing content plans, manage social media calendar and execute the filming and posting of content on various marketing platforms.
• Coordinating with the marketing team and operation team on all marketing communications development, ensuring all promotions are planned and executed on schedule.
• Liaise with digital marketing agency to implement & optimize online advertisements through Meta/Google/Programmatic and etc to drive leads.
• Tracking the effectiveness of marketing campaigns and reporting findings to the executive team.
• Manage and monitor the day-to-day performance of social and online marketing platforms.
• Work with PR Agencies that we are working with to expand brand awareness.
• Assist in ad-hoc marketing duties as assigned by the management.
• Proficient in marketing softwares (i.e Canva, Capcut) and Microsoft Powerpoint, Excel, Word Document