Marketing & Communications Specialist

Bvlgari; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A luxury goods company in Singapore is seeking a Marketing & Communications Specialist to oversee marketing strategies, manage media relations, and execute events to enhance brand visibility. The ideal candidate will have a Bachelor's degree in Marketing, at least 3 years in a related field, and strong communication skills. Familiarity with the luxury brand environment is a plus. This position offers an exciting opportunity in a dynamic team environment.

Qualifications

• Minimum 3 - 4 years experience in related field/industry.
• Familiarity with fashion/luxury brand environment.
• Ability to manage multiple stakeholders.

Responsibilities

• Support end-to-end execution of marketing strategies.
• Manage media agency for effective brand amplification.
• Plan and execute local and regional events.

Skills

Marketing experience

Event planning skills

Project management

Strong negotiation skills

MS Excel proficiency

Fluent in English

Education

Bachelor's degree in Marketing or related field

Tools

PowerPoint

Job description

Founded in 1884, Bulgari’s name has today become emblematic of Italian excellence. Perfectly blending tradition and modernity, Bulgari uses its rich history to inspire audacious designs and produce truly colorful creations making us unique.

Part of LVMH Group, Bulgari offers a multitude of positions and activities around the world. Endless possibilities and dynamic career opportunities are available for both experienced professionals and recent graduates. At Bulgari, you are encouraged to demonstrate your potential by pursuing the career direction that suits your natural talents.

BVLGARI is looking for an energetic and highly driven Marketing & Communications Specialist, Singapore to join our dynamic team here in Singapore.

Job responsibilities

You are responsible for supporting the end-to-end execution of integrated marketing and communications strategies across multiple channels. This includes leveraging your background in marketing, communications, event planning, and project management.

MEDIA STRATEGY & PLANNING

• Manage Media Agency to ensure prompt and timely deliverables


• Strategize with Media Agency for efficient use of Media Investments to ensure maximum Brand Amplification in Singapore – Traditional Media, Digital & Social platforms


• Develop Performance Oriented Digital Strategy that drives relevant traffic online

PR & Influencer Strategy

• Manage & Maintain Good relationships with Press to ensure strong editorial coverage


• Develop consistent PR strategy that complements Media Plan


• Motivate & Manage PR Agency to deliver High Visibility


• Develop Clear Influencer Strategy (Media Trips / PR Seeding/ Gifting) for Singapore to maximize Brand buzz on Social platforms

Events Management

• Plan and execute local and regional events (in-store, out-of-store, trunk shows, media tie-ups)


• Collaborate with teams to drive consumer engagement and brand exposure


• Develop performance-oriented events aligned with product launches


• Identify opportunities to expand the client base, new initiatives and partnerships to boost consumer engagement


• Monitor competitor activities and consolidate monthly reports


• Strategize & lead BTL agencies for innovative and unique events with timely event deliverables (set-up, tear-down, stock arrival, select venues and coordinate logistics).


• The role will work closely with cross-functional and stakeholders to plan, develop and implement trade marketing programs.

Profile

We are looking for a unique and amazing talent, who brings along the following:

• Bachelor’s degree holder in Marketing or related field.


• Minimum 3 - 4 years experience in related field/industry.


• Familiarity of fashion/luxury brand environment


• Agility in reacting to market changes and development


• A collaborative team player with a positive energy and capable of managing multiple stakeholders within tight deadlines.


• Strong negotiation skills and attention to details


• High proficiency in MS Excel / PowerPoint


• Fluent in English with strong communication and interpersonal skills.

Additional information

Bulgari is an equal opportunity employer. We celebrate individuality and pride ourselves on creating a workplace where people feel involved, respected, valued, connected, and heard. A place where anyone/everyone belongs.