Marketing Associate

J.S.F; Singapore; On-site; SGD 50,000 - 80,000; Full time

Job summary

A leading company in the marketing sector is looking to hire a professional in Singapore who will be responsible for developing and implementing sales and marketing plans. This position entails researching market trends, managing marketing campaigns, generating leads, and utilizing CRM software to track performance. Candidates should possess strong analytical skills and experience in campaign management. This is a full-time role with opportunities to grow within the organization.

Responsibilities

• Develop and implement comprehensive sales and marketing plans.
• Research industry trends, competitor activities, and consumer behavior.
• Plan, execute, and monitor marketing campaigns across various channels.
• Generate leads and manage key accounts to meet sales quotas.
• Coordinate with teams to ensure consistent brand messaging.
• Utilize CRM software and analytics to analyze performance.
• Manage marketing budgets and allocate resources effectively.

Tools

Salesforce

HubSpot

Job description

Key Responsibilities

• Strategy & Planning:Develop and implement comprehensive sales and marketing plans to achieve business objectives.
• Market Analysis:Research industry trends, competitor activities, and consumer behavior to identify opportunities.
• Campaign Management:Plan, execute, and monitor marketing campaigns (digital, social media, advertising) to increase brand awareness.
• Sales Execution:Generate leads, manage key accounts, and meet/exceed sales quotas.
• Collaboration:Coordinate with product, sales, and creative teams to ensure consistent brand messaging.
• Performance Tracking:Utilize CRM software (e.g., Salesforce, HubSpot) and analytics to analyze data and report on ROI, conversion rates, and KPIs.
• Budgeting:Manage marketing budgets and allocate resources for promotional activities.