Marketing Analyst

VISA WORLDWIDE PTE. LIMITED; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading global payments technology company in Singapore is seeking a Client Marketing Analyst to enhance client partnerships and drive new revenue. The role focuses on delivering strategic marketing insights and managing client engagement across various projects. Candidates should have at least 6 years of experience in the Financial, Payments, or Technology sectors, with a strong background in client relationship management and marketing strategy. This position offers a dynamic work environment with opportunities for personal and professional growth.

Qualifications

• 6+ years of proven experience in the Financial, Payments or Technology industry.
• Ability to manage client stakeholders and implement client relationship management.
• Past experience with social, experiential and/or B2B marketing will be a bonus.

Responsibilities

• Support in delivering strategic and tactical marketing value to key clients.
• Deepen client partnerships and generate new revenue streams.
• Manage and report the revenue pipeline and project status.

Skills

Client relationship management

Marketing strategy

Communication skills

Collaboration

Problem solving

Project management

Job description

Company Description

Visa is a world leader in payments technology, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories, dedicated to uplifting everyone, everywhere by being the best way to pay and be paid.

At Visa, you'll have the opportunity to create impact at scale — tackling meaningful challenges, growing your skills and seeing your contributions impact lives around the world. Join Visa and do work that matters — to you, to your community, and to the world.

Progress starts with you.

Job Description

Team Summary

The Marketing team in Singapore will support campaigns and partnerships to grow Visa’s overall brand equity with consumers, such as cardholders and businesses. The Visa Brand Promise is to uplift everyone and everywhere, by being the best way to pay and to be paid. With this goal in mind, we strive to ensure that the brand shows up in a meaningful way at the relevant occasions to bring across this narrative to our partners and customers.

What a Client Marketing Analyst does at Visa:

The individual will support in delivering strategic and tactical marketing value to our key clients by actively promoting VISA’s Marketing Value Added Services and Solutions. Working closely with his/her manager, regional Marketing teams, the Sales team as well as Visa’s Consulting teams, the Analyst will support and deliver unique solutions to drive growth for Visa and our clients.

Key Responsibilities include:

• Deepen client partnerships and support in new revenue streams generation by providing Marketing Value Added Services (VAS) including marketing insight, marketing strategy, creative services, marketing execution, and marketing consulting services.
• Support the day-to-day management of Marketing VAS client engagements and project proposals in partnership with the respective Business Development and Account Leads.
• Manage and report the revenue pipeline, project status, successes and challenges related to Marketing Value Added Services.
• Oversee all administrative deliverables related to client marketing project management and VAS including but not limited to marketing approvals, procurement processes, contract management and VIK process management in full compliance with Visa’s policy and process.
• Ensure timely executions and deliverables from agencies and vendors as well as proper documentation and paperwork across the whole project lifecycle.
• Open communication between partners and vendors to ensure that work is execution and implemented accurately.

Why this is important to Visa

Successfully handling this position will allow Visa to meaningfully support our clients and partners to excel in their marketing initiatives, hence, directly driving our common interest in growing clients’ and Visa’s businesses.

Qualifications

What you will need:

• 6+ years of proven experience of in the Financial, Payments or Technology industry.
• Candidates with agency experience will be preferred. Ability to manage client stakeholders; including prospecting, pitching, scoping, implementing and overall client relationship management.
• Collaborate with internal stakeholders; such as Account Executives, cross-functional teams in SG
• Ability to translate business goals into marketing objectives, creative development and media strategy
• Past experience with social, experiential and/ or B2B marketing will be a bonus
• Ensure overall smooth execution of campaign, including timely handovers from partners and vendors, and paperwork submission
• Great attitude and a keen lifelong learner
• Strong communication, interpersonal and collaboration skills with tons of drive and energy
• Proactive thinker, problem solver and desire to take risks to test and learn

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.