Manager, Merchandising, Asia

SEPHORA; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Sephora SEA is seeking a senior merchandising leader to drive Asia category strategy, collaborate with global surge brands, and incubate Asian beauty brands. You will oversee budgets, perform deep market analytics, and support strategic meetings across the region.

You will shape the Asia product development and animation calendar, ensuring alignment with trends and consumer preferences, while guiding multi-brand portfolios through data-driven decisions.

Qualifications

• Minimum 8 years of experience in merchandising, category management, ideally with multi-brand retail experience.
• Bachelor’s degree in Business Administration, Marketing, Economics or a related field, an MBA would be an advantage.
• Track record in developing and implementing category strategies to drive growth, profitability, and market penetration.
• Expertise in building category strategies based on market trends, consumer insights, and data analytics.
• Experience in managing brand portfolios, including supplier relationships, commercial negotiations, and joint business planning.
• Strong communication skills with the ability to present effectively.
• Strong stakeholder management and influencing skills in a multicultural environment.

Responsibilities

• Contributing to the development of Asia category strategy based on market trends, consumer insights, and sales data to identify white space, optimize growth, space productivity, profitability, and campaigns.
• Supporting the Director, Asia Merchandising in developing and implementing category strategies for the Asia region.
• Collaborating with Global surge brands to ensure smooth operational execution within Asia markets.
• Assisting in maintaining oversight of the merchandising budget and tracking investments in key brands.
• Deep diving into category performance with Analytics team to identify trends and opportunities.
• Supporting VP Merchandising in preparing for global strategic meetings with data insights and presentations.
• Supporting development of the Asia product development and animation calendar to align with market trends.

Skills

Merchandising

Category management

Multi-brand retail

Stakeholder management

Data analytics

Communication

Supplier relationships

Joint business planning

Negotiations

Education

Bachelor’s degree in Business Administration, Marketing, Economics or related field

MBA (advantage)

Job description

At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.

Sephora SEA’s omni channel business spans over 8 countries (Australia, India, Indonesia, Malaysia, New Zealand, the Philippines, Singapore and Thailand) with 100+ stores and boasts some global flagships such as ION and Raffles City in Singapore, F88 in Kuala Lumpur and Pitt Street in Sydney. Sephora SEA is experiencing rapid growth in the region with new store openings and business channels (i.e., Click and collect and marketplace).

As a Manager, Merchandising, Asia, you will contribute to the development and implementation of merchandising strategies across the Asia region. You will assist the Director in shaping category strategies, ensuring alignment with global objectives while addressing regional specificities.

This role involves collaborating with global brands for efficient market execution, supporting the sourcing and incubation of emerging Asian beauty brands to enrich Sephora’s product assortment, and aiding in the oversight of the merchandising budget. Furthermore, you will conduct in-depth business analytics to identify market trends, opportunities, and areas for improvement, provide support for strategic global meetings, and contribute to the development of the Asia product development and animation calendar.

You will shine here if you enjoy…

Category Strategy

• Contributing to the development of Asia category strategy based on market trends, consumer insights, and sales data to identify white space, optimize growth, space productivity, profitability, and strong 360 campaigns to support key natures to gain category penetration
• Supporting the Director, Asia Merchandising in developing and implementing category strategies for the Asia region, ensuring alignment with global objectives while addressing regional specificities

Global Surge Brand Management

• Collaborating closely with Global surge brands to ensure smooth operational execution within each of the Asia markets, addressing any logistical or market-specific challenges

Asia Incubation Brand Sourcing

• Assisting the Director in maintaining oversight of the merchandising budget, ensuring responsible allocation and tracking of investments in key brands

Business Analytics

• Deep diving into category business performance in collaboration with the Merchandising Analytics team, to create a comprehensive view of the Asia market – identifying trends, opportunities, and areas for improvement

Strategic Business Support

• Supporting the Vice President, Merchandising in preparing for key global strategic meetings – including data analysis, presentation preparation, and the development of key insights

Product Development and Animation Calendar

• Supporting the process of developing the Asia product development and animation calendar, ensuring alignment with market trends and consumer preferences

We would love to hear from you if you are/have…

• Minimum 8 years of experience in merchandising, category management, ideally with multi-brand retail experience
• Bachelor’s degree in Business Administration, Marketing, Economics or a related field, an MBA would be an advantage
• Track record in developing and implementing category strategies to drive growth, profitability, and market penetration
• Expertise in building category strategies based on market trends, consumer insights, and data analytics
• Experience in managing brand portfolios, including supplier relationships, commercial negotiations, and joint business planning
• Strong communication skills with the ability to present effectively
• Strong stakeholder management and influencing skills in a multicultural environment

Here, you will find:

• Community, in which authenticity is embraced, and the strength of our differences fuels our collective spirit
• Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead
• Work that brings fulfilment, from delighting clients every day, to inspiring our industry at large, every action makes a difference

It is in the Sephora DNA to champion a world of inspiration and inclusion where everyone can celebrate their beauty. You can be yourself, because you are what sets us apart. Join us and belong to something beautiful.

Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.