Local Digital Marketing Lead — Singapore Social & Paid Media

POP MART SOUTH ASIA PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading retail brand in Singapore seeks a Marketing Manager to develop and execute digital marketing strategies. Responsibilities include content creation, managing social media channels, and analyzing performance metrics. The ideal candidate will have at least 5 years of experience in marketing, strong analytical skills, and the ability to adapt strategies to various markets. This role offers a dynamic environment that promotes innovation and collaboration.

Qualifications

• 5+ years of relevant experience in marketing or public relations, preferably in retail.
• Strong analytical skills to translate data into actionable strategies.
• High autonomy and ability to collaborate within teams.

Responsibilities

• Develop and execute data-driven local digital marketing strategies.
• Manage high-quality content across social media platforms.
• Plan and implement digital marketing campaigns.
• Monitor and manage community engagement.

Skills

Digital marketing strategies

Social media management

Content creation

Performance analysis

Trend analysis

Education

Bachelor's degree in Marketing or Communication

Job description

A leading retail brand in Singapore seeks a Marketing Manager to develop and execute digital marketing strategies. Responsibilities include content creation, managing social media channels, and analyzing performance metrics. The ideal candidate will have at least 5 years of experience in marketing, strong analytical skills, and the ability to adapt strategies to various markets. This role offers a dynamic environment that promotes innovation and collaboration.