Key Account Manager

CONFIRM TRADING (S) PTE LTD; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading trading firm in Singapore is seeking an experienced professional to manage strategic brand and business development initiatives. Candidates should have 3-5 years of experience in key account management and a bachelor's degree in a relevant field. The role involves developing brand strategies, managing retailer accounts, designing marketing campaigns, and analyzing sales performance. Strong communication and analytical skills are essential for success in this energetic environment.

Qualifications

• 3-5 years in Key Account Management, Sales, or Trade Marketing (preferred in Personal Care/Skin Care).
• Hands-on, proactive, and solutions-oriented mindset.

Responsibilities

• Create and execute annual brand strategies for distribution and growth.
• Manage key retailer accounts and ensure smooth operations.
• Negotiate product listings and trade terms with retailers.
• Design and manage the annual marketing and promotions calendar.
• Track sales and analyze performance for growth opportunities.

Skills

Strong communication and influencing skills

Analytical skills

Highly motivated

Market knowledge of Singapore retail landscape

Education

Bachelor's Degree in Business Admin, Marketing, Mass Com or a related field

Job description

Key Responsibilities

• Strategic Brand and Business Development
  • Strategy Development: Create and execute annual brand strategies focused on distribution, visibility, and sales growth in Singapore.
• Key Account & Retail Management
  • Account Support: Manage key retailer accounts daily, covering new product launches, promotions, and retail execution.
  • Retail Liaison: Build strong relationships with key retail contacts for smooth operational support.
  • Negotiation: Negotiate product listings, trade terms, and promotional space with retailers to secure the best market presence.
  • Campaign Execution: Work with internal and external teams to ensure flawless in-store and campaign execution.
  • Performance Analysis: Track sales, analyse results, and support business planning to identify growth opportunities.
  • Inventory & Demand: Help with demand planning, stock management, and tracking promotions to maintain optimal inventory.
• Marketing and Promotional Planning
  • Annual Planning: Design and manage the annual marketing and promotions calendar, including seasonal campaigns.
  • Budget Oversight: Efficiently manage marketing and promotion budgets to ensure maximum return on investment (ROI).

Who We're Looking For

• Experience: 3-5 years in Key Account Management, Sales, or Trade Marketing (Personal Care/Skin Care experience preferred).
• Education: Bachelor's Degree in Business Admin, Marketing, Mass Com, or a related field.
• Mindset: Hands-on, proactive, and solutions-oriented with an entrepreneurial drive.
• Skills:
  • Strong communication and influencing skills (with Retailers).
  • Analytical, comfortable working with numbers and translating data into business strategy.
  • Highly motivated, agile, and eager to learn and grow.
  • Market Knowledge: In-depth knowledge of the Singapore retail landscape, including key players and consumer behaviour in the Personal Care/Skin Care category.