Junior Content Creator

TBWA\\Group Singapore; Singapore; On-site; SGD 50,000 - 80,000; Full time

Job summary

TBWA Group Singapore is seeking a creative professional with a portfolio to demonstrate expertise in ideation and content production across digital platforms. A portfolio is required for consideration and the role emphasizes creative leadership and client-facing storytelling.

You will work on briefs across industries, produce high-quality content, and mentor junior team members while staying ahead of social and digital trends to deliver disruptive ideas.

Qualifications

• At least 1 year of agency experience with digital content execution.
• Willingness to investigate, innovate, and develop creative output focused on websites, social, and mobile apps.

Responsibilities

• Ideation and strategic acumen: translate strategy and consumer insights into brave, effective ideas and present rationale to Creative Directors and clients.
• Content creation/production: lead execution from concept to completion, collaborating with in-house teams and vendors; supervise production when needed.
• Business acumen: understand industry and client business; recognize commercial implications of agency decisions.
• People management: collaborate with Creative Leads; mentor junior content creators/interns.
• Digital: stay updated on social/digital trends and platform formats; apply knowledge to creative work.
• Leadership: develop solutions to mid-level issues.
• Professional: minimum agency experience with digital content best practices; drive innovative creative output.

Skills

Creative ideation

Conceptual thinking

Storytelling

Communication

Tools

Illustrator

Photoshop

InDesign

After Effects

Premier Pro

Job description

As this is a Creative role, a Portfolio is required for consideration.

Key Responsibilities

Ideation + Strategic Acumen

• Understand strategy and consumer insights to sell/recommend ideas brave and effective ideas.
• Effectively work on briefs across industries.
• Proactive in bringing new ideas/concepts for the brands/clients they work with
• Constantly striving to deliver disruptive ideas
• Comfortable in communicating and presenting rationale for selling/recommending creative ideas to Creative Directors and Clients

Content Creation / Production

• Passionate about content creation craft, delivering work of the highest quality
• Key role in execution/production of multiple projects from concept through to completion, working with both in-house resources and third-party vendors
• Strong knowledge of all phases of production and digital media, and supervise on behalf of the company/clients when necessary.
• Understand strategy and consumer insights, building off these to develop ideas that delivers on clients’ business objectives
• Good understanding of production concepts. tools, and techniques

Business Acumen

• Display knowledge of the industry and client's business
• Curious about the business and how it works with an open mind and willingness to learn this side.
• Recognise the commercial implications of agency decisions and external influences, and manage the internal and client conversations arising from these.

People Management

• Collaborate and support the creative process with the Creative Leads and other internal teams to deliver great work
• Key creative contact with integrated teams, engage the team to deliver the best output possible based on the brief.
• Manage and mentor Jr Content Creators/interns

Digital

• Constantly up skilling, proactively keeping up with trends in the content creator & social media arena including platform formats and knowledgable in incorporating them into creative work
• Up to date with popular culture/trends/technology/practices and know when to adopt/adapt these information effectively to the work
• Capable of working across social and digital assets with good ability

Leadership

• Solutions orientated, develops solutions to mid-level issues.

Job Specifications

Professional

• At least 1 year of working in an agency environment with expertise in digital content execution and best practices.
• Knowledge and thirst to investigate, innovate, and develop creative output with an emphasis on website, social, and mobile application.

Knowledge and Skills Required

• Skilled creator who understands the motivations of online audiences on social platforms
• Strong conceptual ability with the ability to write, design and art direct for social content
• Adobe software - Illustrator, Photoshop, In Design, After Effects and Premiere Pro
• Effective in executing various aspects of production
• Communicate clearly & honestly with managers, peers and clients
• Must have excellent presentation skills

Attributes

• Team player with a 'hands-on' approach
• Responsible, with a 'can do', willing and positive attitude to be a support system for our clients
• Ability to work under tight deadlines with multiple projects
• An ability to prioritise workload as well as an ability to pre-empt, identify and respond to problems
• Reliability, i.e. resilience, confidence, tenacity and maturity
• Personal, enthusiastic and committed – capable of gaining trust and respect from colleagues
• Open to feedback and acts on it accordingly and quickly