Head of Strategic Marketing

FESTO PRIVATE LIMITED; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A global engineering firm in Singapore is looking for a strategic leader to own sales strategies and enhance the Marketing/Sales Analytics function. The ideal candidate will have 5-7 years of relevant experience, strong analytical skills, and a proven track record in sales performance improvement. This position offers the opportunity to lead a market management network and drive efficiency in sales approaches.

Qualifications

• 5-7 years of relevant experience.
• Leadership experience with the ability to motivate and inspire high performance.
• Strong analytical skills with proven success in enhancing sales performance.

Responsibilities

• Own the cluster strategy and ensure close cooperation between sales channels.
• Develop the Marketing/Sales Analytics function for data-driven decisions.
• Lead the global Market Management network.

Skills

Strategic Sales Leadership

Analytical Skills

Sales Strategy Implementation

Market Management

Organisational Transformation

Job description

Key Accountabilities

• Own the cluster strategy to ensure close cooperation between indirect and direct sales channels throughout the customer journey; align channel sizing and supporting structures with Festo’s growth and cost objectives.
• Further develop the Marketing/Sales Analytics function, focusing on leveraging analytics to support the sales organization, enhance business processes, and enable data-driven decision-making.
• Take responsibility for the cluster pricing function and its deliverables.
• Oversee governance of customer and contact data, ensuring their integration and availability within sales applications.
• Further develop and sustainably implement the Sales Operating Model (referenceorganization) to drive efficiency and harmonize sales approaches.
• Lead the global Market Management network.

Professional Knowledge and Experiences

• 5-7 years of relevant experience
• Leadership experience and ability to motivate and inspire high performance.
• Experience in designing, implementing, and monitoring sales strategies, including deriving strategic action areas and defining implementation initiatives.
• Strong analytical skills and proven success in using analytics to improve sales performance.
• Experience with marketing and sales approaches in a highly competitive environment.
• Experience in supporting organisational transformation projects is an advantage.