Head of Sales

Reedexpo; Singapore; On-site; SGD 125,000 - 150,000; Full time

Job summary

A global events company in Singapore seeks a seasoned professional to drive the international sales strategy for RX Greater China events. The ideal candidate will have extensive experience in senior-level sales, team management, and a background in exhibitions or conferences. This role encompasses developing sales training programs, collaborating across teams, and a strong leadership capacity, all aimed at optimizing growth and enhancing organizational impact. Competitive benefits and a supportive work environment are offered.

Benefits

Medical and Life Insurance

Long-Service Award

Annual Medical Check-up

Paid Time Off

Qualifications

• Minimum 15 years of senior-level sales experience with Exhibition, Conferences or any relevant industries.
• At least 10 years of team management experience.
• Ability to operate on operational, tactical, and strategic levels.

Responsibilities

• Own and steer the international sales strategy for all RX Greater China events.
• Develop and deliver sales training programs.
• Monitor and interpret GBA government policies and subsidies.

Skills

Senior-level sales experience

Leadership

Collaboration

Strategic thinking

Interpersonal communication

Education

MBA or University Master’s degree

Job description

About the Role

This role is responsible for driving Sales & Sales Enablement strategy across all RX Greater China events. Additionally, it leads a bold Greater Bay Area (GBA) growth strategy and owns the full-cycle P&L of appointed events. The successful candidate will inspire cross-functional teams, pilot digital innovations, and deliver sustainable growth to strengthen RX’s business in the region.

Responsibilities

• International Sales — Own and steer the international sales strategy for all RX Greater China events, integrating market intelligence, pricing, and channel plans to maximize overseas revenue.
• Build and maintain a comprehensive database and intelligence report on global partners; open doors for project teams to establish a robust international network.
• Identify high-potential international sales talent, design targeted training and coaching programs that accelerate global sales performance.
• Develop and deliver sales training programs to equip the sales team with the necessary knowledge and skills.
• Collaborate with marketing and product teams to ensure sales materials align with value-based selling and customer needs.
• Analyse and optimise the sales process to improve efficiency and effectiveness.
• Track and measure the effectiveness of sales enablement programs and initiatives.
• Provide insights and data-driven recommendations for sales process improvements through CRM and KPI dashboards.
• Offer one-on-one coaching and support to sales representatives to help them overcome challenges and achieve targets.
• Share best practices and success stories within the sales team.
• Monitor and interpret GBA government policies, subsidies, and cross-border initiatives.
• Secure sponsorship and government funding to reduce event costs and enhance ROI.
• Conduct market scans to identify emerging sectors and untapped customer segments; develop go-to-market plans and pilot events to capture share.
• Establish MoUs with GBA trade associations; create joint task forces to co-host shows and matchmaking sessions that drive exhibitor and visitor growth.
• Drive new growth and deliver new business with high quality.

Requirements

• MBA or University Master’s degree.
• Minimum 15 years of senior-level sales experience with Exhibition, Conferences or any relevant industries
• At least 10 years of team management experience.
• Leadership experience with P&L responsibility preferred.
• Ability to operate on operational, tactical, and strategic levels.
• Experienced in working in a global and highly matrixed organization.
• Strong collaboration, innovative and strategic thinking skills.
• Mature, excellent interpersonal communication and presentation skills.

Work in a way that works for you

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working for you

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:

• Medical and Life Insurance: Coverage for Medical and life risk.
• Long-Service Award: Recognition for loyalty and dedication.
• Marriage and New Baby Gifts: Celebratory tokens for special life events.
• Festivals and Birthday Gifts: Spreading joy on occasions that matter.
• Annual Medical Check-up: Prioritizing employee well-being through regular health check-ups.
• Paid Time Off: Annual Leave, Flex Family Care Leave, Birthday Leave, Marriage Leave, Compassionate Leave, Medical and Hospitalization Leave, Examination Leave Gazetted Public Holiday
• Family Care leave (Maternity/Paternity Leave and Adoption Leave)

About the business

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 41 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com .

We know your well-being and happiness are key to a long and successful career. We are delighted to offer country specific benefits. Click here to access benefits specific to your location.