Head of Global Student Recruitment & Brand Marketing

NANYANG INSTITUTE OF SOCIAL SCIENCES PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A higher education institution in Singapore is seeking a Director of Student Recruitment & Marketing to lead strategies for student enrolment and enhance brand visibility. The successful candidate will have at least 8 years of experience in marketing or sales and 5 years in a leadership role, preferably within higher education. Proficiency in both Chinese and English is required for effective communication. This position offers an opportunity to significantly impact student recruitment and marketing initiatives.

Qualifications

• Minimum of 8 years’ experience in marketing, sales, or project management.
• At least 5 years in a leadership role.
• Prior experience in higher education or related industries is desirable.

Responsibilities

• Develop and implement student recruitment and marketing strategies.
• Lead and manage recruitment and marketing teams.
• Oversee omni-channel marketing efforts.
• Design and optimize recruitment processes.
• Monitor marketing and recruitment performance data.

Skills

Media platforms proficiency

Digital marketing

Business communication

Negotiation skills

Strategic thinking

Results orientation

Entrepreneurial mindset

Bilingual (Chinese and English)

Education

Bachelor's degree in Marketing, Education Management, or Communications

Job description

A higher education institution in Singapore is seeking a Director of Student Recruitment & Marketing to lead strategies for student enrolment and enhance brand visibility. The successful candidate will have at least 8 years of experience in marketing or sales and 5 years in a leadership role, preferably within higher education. Proficiency in both Chinese and English is required for effective communication. This position offers an opportunity to significantly impact student recruitment and marketing initiatives.