Head of Content (Global)

Randstad; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A leading global broker in Singapore is seeking a Senior Content Leader to build and scale a global content strategy. You will work directly with senior management to position the brand as a thought leader in fintech. The ideal candidate will have experience in financial services and a strong background in translating complex concepts into engaging content. This role offers an opportunity to influence content across various platforms and drive business goals.

Qualifications

• Proven experience in senior content leadership within financial services, insurance, or agency environments.
• Ability to translate complex financial and insurance concepts into accessible content.
• Strong background in agency-driven marketing strategies.

Responsibilities

• Develop and oversee a cohesive, global content strategy.
• Work closely with senior management and marketing to ensure impactful content.
• Use data to measure and optimize content performance.

Skills

Content leadership in financial services

Content translation for diverse audiences

Agency-driven marketing strategies

Job description

About my client

My client is a fast-growing, globally trusted multi-asset broker with a presence in over 100 countries. Having evolved into a comprehensive trading platform, they offer a full suite of solutions across forex, commodities, indices, and digital assets.

About the role

Reporting directly to the CEO, you will be responsible for building and scaling a global content strategy that positions the brand as a thought leader in the trading and fintech space.

• Develop and oversee a cohesive, global content strategy that defines our brand voice, messaging, and editorial guidelines across all platforms and markets.
• You will be a key leader, working closely with senior management, product teams, and marketing to ensure their content is not only accurate and compliant but also compelling and innovative
• Work with internal subject matter experts and senior traders to distill complex financial concepts into accessible, insightful, and high-impact thought leadership content.
• Use data and analytics to measure content performance, audience engagement, and ROI, and leverage these insights to optimize content strategy and improve effectiveness.
• Stay up-to-date with emerging trends in content creation, digital communication, and the fintech landscape to drive continuous improvement and maintain our position as a market leader.
• Partner with marketing, product, and compliance teams to ensure all content supports business goals, is aligned with product updates, and adheres to regulatory requirements.

Skills and experience

• Proven experience in senior content leadership within financial services, insurance, or agency environments, ideally with global exposure.
• Ability to translate complex financial and insurance concepts into accessible, engaging content for diverse audiences (retail investors, institutional clients, agency partners).
• Strong background in agency-driven marketing/content strategies, with a track record of supporting distribution channels and partner engagement.