Growth Marketing Manager — Crypto & Fintech Campaigns

Crypto.com; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading financial technology firm in Singapore is seeking a highly skilled Growth Marketing Manager to oversee digital marketing campaigns for various innovative product lines. This role focuses on managing and optimizing acquisition strategies across critical channels, requiring a robust understanding of performance marketing, campaign management, and compliance with regulations. The ideal candidate will have 3–5 years of experience and a proven track record in managing substantial budgets across multiple countries, showcasing creativity and analytical skills.

Qualifications

• 3–5 years of experience in performance marketing.
• Strong commercial understanding for user acquisition messaging.
• Proven track record managing seven-figure acquisition campaigns.
• Expertise in self-service paid media platforms.
• Solid understanding of attribution modeling and A/B testing.
• Robust analytical skills and performance-oriented mindset.

Responsibilities

• Develop, launch, and optimize paid marketing campaigns.
• Manage daily budgets and maximize ROI.
• Monitor campaign performance and produce regular reports.
• Ensure compliance with regulations and legal landscapes.

Skills

Performance marketing

Campaign management

Analytical skills

Creativity

Negotiation skills

Understanding of Web3 technologies

Tools

Google Ads

Meta

TikTok

Snap

Reddit

Tableau

AppsFlyer

Job description

A leading financial technology firm in Singapore is seeking a highly skilled Growth Marketing Manager to oversee digital marketing campaigns for various innovative product lines. This role focuses on managing and optimizing acquisition strategies across critical channels, requiring a robust understanding of performance marketing, campaign management, and compliance with regulations. The ideal candidate will have 3–5 years of experience and a proven track record in managing substantial budgets across multiple countries, showcasing creativity and analytical skills.