Growth Marketing Lead: Multichannel Growth & ROI Driver

MORROW HEALTH PTE. LTD.; Singapore; On-site; SGD 100,000 - 130,000; Full time

Job summary

A leading healthcare company in Singapore is seeking a data-driven marketing leader to oversee growth initiatives and multi-channel marketing campaigns. The ideal candidate will have over 7 years of experience in performance marketing within B2C environments and a proven track record of optimizing marketing ROI. Responsibilities include strategic leadership, campaign execution, and performance analysis. Experience in the healthcare sector is a plus.

Qualifications

• 7+ years of experience in growth, demand generation or performance marketing roles in B2C.
• 1+ years of people management experience.
• Strong understanding of metrics, attribution models, and experimentation.

Responsibilities

• Drive growth initiatives and marketing strategies for significant market penetration.
• Plan and execute multi-channel digital marketing campaigns.
• Improve organic search visibility and increase qualified traffic.
• Implement A/B testing and optimize for customer acquisition.
• Monitor campaign performance using analytics tools.

Skills

Growth hacking mindset

Data-driven marketing

Effective communication

Full-funnel metrics knowledge

Job description

A leading healthcare company in Singapore is seeking a data-driven marketing leader to oversee growth initiatives and multi-channel marketing campaigns. The ideal candidate will have over 7 years of experience in performance marketing within B2C environments and a proven track record of optimizing marketing ROI. Responsibilities include strategic leadership, campaign execution, and performance analysis. Experience in the healthcare sector is a plus.