Growth Marketing Lead (Growth Hacker / Digital Growth Lead)

Rently Pte. Ltd.; Singapore; Hybrid; SGD 60,000 - 80,000; Full time

Job summary

A dynamic growth-focused company in Singapore is seeking a Growth Marketing Lead to enhance digital growth strategies. The ideal candidate will drive experiments and optimize customer funnels for products like Pay Rent Earn Rewards. Responsibilities include leading campaigns across various channels and adapting strategies to local markets. We seek a data-driven individual with 3–6 years of relevant experience in a startup environment.

Benefits

Flexible work setup

Growth opportunities within the region

Collaborative team environment

Qualifications

• 3–6 years in growth, digital marketing, or performance marketing.
• Experience at a high-growth startup, fintech, SaaS, or consumer app.
• Ability to adapt strategies for Singapore and Dubai markets.

Responsibilities

• Analyze and optimize the entire customer journey.
• Design and execute A/B tests to uncover growth levers.
• Lead campaigns across various acquisition channels.
• Use AI-driven platforms for automation and personalization.
• Adapt strategies to local markets and document learnings.

Skills

Funnel Analysis

Paid Acquisition

A/B Testing

Creativity in Campaigns

Data-Driven Decision Making

Tools

GA4

HubSpot

Mixpanel

SQL

Job description

About the Role

Rently is looking for a Growth Marketing Lead to own digital growth and funnel optimization across Singapore and Dubai.

You’ll be at the center of how we scale. Driving experiments, running paid acquisition, and using AI-powered tools when relevant to turn early traction into sustainable growth.

Your mission: build, test, and systematize repeatable acquisition engines for products like Pay Rent Earn Rewards, Deposit-Free Renting, and Rent Now Pay Later.

You’ll work closely with Sales, Product, and Design to turn clicks into customers, and customers into advocates.

If you’re excited by hacking funnels, testing relentlessly, and scaling what works across markets — we want you.

What You\'ll Do

What You\'ll Do

• Own the Funnel - Analyze and optimize the entire customer journey: from ad click → signup → activation → retention.
• Run Experiments - Design and execute A/B tests across channels, landing pages, and messaging to uncover scalable growth levers.
• Scale Acquisition - Lead campaigns across paid social, SEM, SEO, referrals, influencers, and emerging growth channels.
• Leverage AI Tools - Use AI-driven platforms for automation, creative testing, and personalization to accelerate results.
• Localize Growth - Adapt strategies to the Singapore and Dubai markets and codify learnings into market playbooks.
• Collaborate Cross - Functionally - Work with Product, Sales, and Design to ensure growth efforts translate into business impact.
• Build the Engine - Turn experiments into repeatable frameworks, automated workflows, and scalable systems.

Who You Are

Who You Are

• Data-Driven Operator - You think in funnels, metrics, and compounding growth. Proficient in GA4, HubSpot, Mixpanel; SQL is a plus.
• Full-Stack Marketer - Experienced in paid acquisition (Meta, Google, LinkedIn, TikTok), conversion optimization, and retention flows.
• Experimental by Nature - Obsessed with testing, iteration, and moving fast. You ship MVPs, measure, and optimize.
• Creative Storyteller - You know how to make performance data meet emotional resonance — crafting campaigns that both convert and connect.
• Autonomous & Scrappy - You thrive in high-growth environments with lean teams and shifting priorities.

Requirement: 3–6 years in growth, digital marketing, or performance marketing at a high-growth startup, fintech, SaaS, or consumer app.

⭐ Bonus: Experience in fintech, proptech, or multi-market scaling (APAC / MENA)

Why Join Rently

Why Join Rently

• 🏙️ Build a Category-Defining Brand - Help shape the future of renting and payments in Singapore and the UAE.
• 🤝 Join a Talented Marketing Team - You’ll work alongside a Performance Ads Manager (TikTok, Meta), a Content Director, our Head of Marketing, a UGC agency, and two marketing interns.
• 📈 Create Impact - Take an early product with proven traction and build the digital engine that scales it.
• 🌍 Flexibility & Growth - Hybrid work setup in Singapore with opportunities for regional expansion and leadership growth.

Note: Direct applicants only - we’re not working with agencies for this role.