Growth-Focused Marketing Manager

ALPHA GREY PTE. LTD.; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

ALPHA GREY PTE. LTD. is seeking an innovative Marketing Manager to promote our brand and services. You will optimize marketing strategies, manage the department budget and staff, and prepare forecasts to ensure success.

The ideal candidate has extensive knowledge of marketing strategies, can identify new business leads, and translate expertise into increased brand awareness and profitability.

Qualifications

• Bachelor's degree in marketing, business or relevant field.
• Sound understanding of marketing fundamentals and tactics.
• Creative thinking and problem-solving ability.
• Leadership and project management skills.
• Knowledge of digital marketing and social media strategies.
• Excellent verbal and non-verbal communication skills.
• Proficiency with marketing tools and software.
• Proficient in marketing research and statistical analysis.
• Ability to work under pressure.
• Availability to work within opening hours (e.g. evenings, holidays, weekends).

Responsibilities

• Evaluating and optimizing marketing and pricing strategies.
• Analyzing market trends and preparing forecasts.
• Generating new business leads.
• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
• Oversee and approve marketing material, from website banners to hard copy brochures and case studies
• Measure and report on the performance of marketing campaigns, gain insight and assess against goals
• Analyze consumer behavior and adjust email and advertising campaigns accordingly

Skills

Marketing strategy

Digital marketing

Lead generation

Team leadership

Analytics

Content marketing

Communication

Education

Bachelor's degree in marketing, business or related field

Job description

ALPHA GREY PTE. LTD. is seeking an innovative Marketing Manager to promote our brand and services. You will optimize marketing strategies, manage the department budget and staff, and prepare forecasts to ensure success.

The ideal candidate has extensive knowledge of marketing strategies, can identify new business leads, and translate expertise into increased brand awareness and profitability.