Global Performance Marketing Lead — AI-Driven Growth

Airwallex; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A global payments platform in Singapore is seeking a Senior Manager for Global Performance Marketing Strategy. This role involves shaping marketing strategy to drive customer acquisition and revenue growth across regions. The ideal candidate has over 8 years of experience in performance marketing, particularly in B2B or fintech environments, with a strong emphasis on strategic leadership and measurable outcomes. The position offers opportunities for innovation and operational excellence.

Benefits

Innovative work environment

Opportunities for career growth

Qualifications

• 8+ years of experience in B2B or fintech performance marketing.
• Proven success in driving measurable pipeline growth.
• Expertise in paid search, paid social, and emerging channels.

Responsibilities

• Develop and operationalize global performance marketing strategy.
• Partner with regional teams to localize market-specific plans.
• Lead budget forecasting and planning cycles.

Skills

Performance marketing strategy

Data-driven decision making

Cross-functional collaboration

Analytical skills

Presentation skills

Education

Bachelor’s degree in Marketing, Statistics, Computer Science, Economics, or related field

Tools

Salesforce

Looker

Marketing automation tools

Job description

A global payments platform in Singapore is seeking a Senior Manager for Global Performance Marketing Strategy. This role involves shaping marketing strategy to drive customer acquisition and revenue growth across regions. The ideal candidate has over 8 years of experience in performance marketing, particularly in B2B or fintech environments, with a strong emphasis on strategic leadership and measurable outcomes. The position offers opportunities for innovation and operational excellence.