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Digital Marketing Specialist

TaF.tc

Singapore

On-site

SGD 36,000 - 48,000

Full time

Today
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Job summary

An educational institution in Singapore is seeking a Digital Marketing Executive to enhance its web presence. Responsibilities include planning and executing digital marketing campaigns and managing social media. A BS/MS in marketing and fluency in Chinese is required. This entry-level position offers a full-time role within a dynamic educational environment with opportunities for growth.

Qualifications

  • Proven working experience in digital marketing.
  • Demonstrable experience leading and managing digital campaigns.
  • Experience in optimizing landing pages and user funnels.

Responsibilities

  • Plan and execute digital marketing campaigns.
  • Maintain social media presence across digital channels.
  • Measure and report on performance of digital campaigns.

Skills

Digital marketing experience
SEO/SEM skills
Creativity
Analytical skills
Fluent in Chinese

Education

BS/MS degree in marketing or a related field

Tools

Google Analytics
Google Adwords
Job description

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Pay Range

This range is provided by Tembusu Institute Pte. Ltd. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base Pay Range

Tembusu Institute Pte. Ltd. is looking to hire a Digital Marketing Executive who will be able to boost our presence across the web.

What's On Offer
  • Planning digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.
  • Maintaining our social media presence across all digital channels.
  • Measuring and reporting on the performance of all digital marketing campaigns.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Identify trends and insights, and optimize spend and performance based on the insights.
  • Brainstorm new and creative growth strategies.
What's On Required
  • BS/MS degree in marketing or a related field.
  • Proven working experience in digital marketing.
  • Able to speak, read and write Chinese is required as we are targeting Chinese market.
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
  • Experience in optimizing landing pages and user funnels.
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).
  • <>Experience in setting up and optimizing Google Adwords campaigns.
  • Strong analytical skills and data-driven thinking.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
About Tembusu Institute Pte. Ltd.

Inspired by the enduring strength and grace of the Tembusu tree, Tembusu Institute stands for resilience, growth, and innovation. Our diverse curriculum spans disciplines ranging from textile and fashion to AI, engineering, business, and the musical arts, positioning us as a comprehensive, forward-thinking institution. Rebranded in 2024, Tembusu Institute Pte. Ltd. continues its partnership with SkillsFuture Singapore (SSG) as an appointed Continuing Education and Training (CET) Centre. We are also proud to be EduTrust-certified by SSG, reflecting our commitment to high-quality education and training. At Tembusu Institute, we are dedicated to equipping students with the skills they need to excel in dynamic industries, empowering them to shape their futures with confidence and creativity.

Seniority level

Entry level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Education

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