Digital Marketing of Chinese Social Media

NIMISSKI FASHION PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A creative fashion company in Singapore is seeking a digital content specialist to manage and deliver engaging content on Chinese social media platforms. This role involves developing high-quality content, analyzing metrics, and optimizing posts based on audience behavior. Candidates should have strong content creation skills and experience in social media management.

Qualifications

• Experience in creating and managing content for social media.
• Strong skills in analyzing social media metrics.
• Ability to work with various content formats (articles, graphics, videos).

Responsibilities

• Develop high-quality content for Chinese social media platforms.
• Assist with social media management and engagement.
• Analyze metrics to improve campaign performance.

Skills

Content creation

Social media management

Analytics review

Content scheduling

Graphic design

Job description

You will be responsible to execute day-to-day digital content delivery strategies by planning social content calendars and work on timelines for special projects. You will need to monitor growth for all Chinese digital platforms, by reviewing product analytics.

Roles and Responsibilities

• Develop and create high-quality content for Chinese Social Media platforms, including articles, graphics, recording and videos
• Writing, editing and publishing engaging content for various social networks
• Create details & upload products in platforms shop
• Assist with social media management, including creating and scheduling posts, monitoring social media channels and engaging with followers
• Schedule and execute content, maintain social media calendar across digital channels
• Providing advice and guidance on the aesthetic for campaigns, projects, promotional and digital events
• Reviewing product positioning and online marketing content to identify room for improvement
• Optimize social media posts (language, tone, message) based on our target audience's behaviors.
• Analyze social media metrics to measure the success of our campaigns and make recommendations for improvement.
• Other Ad-hoc duties assign.