Digital Marketing Intern (6-month Internship: Jan-Jun'27)

Under Armour; Singapore; On-site; SGD 22,000 - 31,000; Part time

Job summary

Under Armour in Singapore is offering a full-time, 6-month Digital Marketing Internship from January to June 2027. The role provides exposure to campaign planning, optimization, and measurement across Google, Facebook, TikTok, Shopee, and Lazada Ads.

You will assist with digital content creation, SEO research, paid media support, and analytics reporting, working with colleagues across different regions and cultures to deliver cost-efficient marketing with clear, trackable results.

Qualifications

• Interest in digital marketing and content creation.
• Willingness to learn SEO and paid media practices.
• Strong communication and analytical thinking.
• Ability to collaborate with regional teams across cultures.

Responsibilities

• Support digital campaign planning and optimization.
• Assist with content creation and SEO keyword research.
• Monitor paid media performance across Meta, Google, and TikTok.
• Analyze campaign data and provide actionable insights.
• Collaborate with regional teams and stakeholders across geographies.

Skills

Digital marketing

SEO

Campaign management

Analytics

Paid media

Content creation

AI tools

Tools

Google Analytics

Adobe Analytics

Shopee Analytics

Lazada Analytics

Job description

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

Purpose of Role

This internship offers comprehensive exposure to the foundations of digital media and general content marketing. The intern will learn the intricacies of campaign planning, optimization, and review while gaining a deep understanding of digital media solutions like Google, Facebook, TikTok, Shopee, and Lazada Ads. By exploring changing trends in digital media and technologies, the role focuses on delivering cost-effective marketing with improved tracking and measurable results. Ultimately, the intern will gain hands-on experience supporting digital marketing campaigns and develop the ability to communicate effectively across a diverse organization spanning various cultures, geographies, and preferences. We will prioritize candidates who can dedicate themselves to a full-time, 6-month internship from January-June 2027.

Your Impact

Campaign Management

• Oversee digital campaign and asset management.
• Provide regional communication and campaign support for design and content.
• Participate in brainstorming sessions for new campaigns and strategies.

Digital Content Creation and Management

• Assist with creating engaging SEO content for websites.
• Conduct SEO keyword research and planning.
• Perform competitor analysis for keyword and content strategy.
• Stay up to date on the latest SEO trends.
• Generate smart content using generative AI tools.

Paid Media Support

• Monitor paid ad performance across Meta, Google, and TikTok.
• Conduct checks on ad previews for Meta, Google, and TikTok.
• Research keywords for paid media campaigns.
• Gain hands-on experience with AI-powered optimization, smart bidding strategies, and auction-time bidding.

Analytics and Reporting

• Use tools such as Google Analytics, Adobe Analytics, Shopee, and Lazada analytics to report insights.
• Provide data-driven insights to improve future campaigns.

Qualifications

• A strong interest in sports and fitness, with a desire to build a career in the industry.
• A keen learner who is creative, detail-oriented, resourceful, and driven.
• An understanding of the need for ownership and a strong sense of urgency.
• The ability to work well within a team or independently as needed.
• A willingness to listen, include others, and respect the beliefs of teammates.
• Previous or current experience in the field of digital marketing.
• Proficiency in the Microsoft Office suite, with a focus on Excel and PowerPoint.

Relocation

• No relocation provided

Our Commitment to Equal Opportunity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via [e-mail].