Digital Marketing Executive / Content Creator

JIA LE CURTAINS AND BLINDS PTE. LTD.; Serangoon Garden Circus; On-site; SGD 100,000 - 125,000; Full time

Job summary

A local home design company in Singapore is seeking a Digital Marketing Assistant to manage social media campaigns and create engaging content across platforms. Fresh graduates are encouraged to apply. This role offers a salary range of $2,800 to $3,500 per month, plus a performance bonus and supportive work culture that fosters creative growth.

Benefits

Performance bonus

Supportive work culture

Staff perks and discounts on curtains & blinds

Qualifications

• Fresh graduates or entry-level candidates are welcome.
• Strong interest and passion for social media content creation.
• Creative eye for visual storytelling and trends.

Responsibilities

• Plan and execute Meta Ads campaigns on Facebook & Instagram.
• Develop and manage social media content on Instagram, Facebook, TikTok, and XHS.
• Create and edit short-form video content to showcase projects.

Skills

Social media content creation

Proficient in Canva

Editing with CapCut

Basic Photoshop skills

Job description

Key Responsibilities

• Plan and execute Meta Ads campaigns (Facebook & Instagram) focused on brand awareness and lead generation.
• Develop and manage social media content on Instagram, Facebook, TikTok, and XiaoHongShu (XHS) — including reels, stories, posts, and visuals aligned with the brand’s tone and aesthetics.
• Create and edit short-form video content to showcase our projects, behind-the-scenes moments, and product highlights.
• Collect and produce content materials on-site — take photos and short videos at project sites or the showroom when required.
• Track and analyze ad performance, providing insights and optimizations to improve cost-per-lead (CPL), reach, and engagement.
• Collaborate with external agencies managing Google Ads and SEO to monitor performance and ensure brand messages remain consistent across all online channels.
• Work closely with the sales and showroom teams to plan and promote seasonal campaigns, collaborations, and group buys.
• Prepare and supply e-brochures, digital magazines, and marketing materials to the sales team as and when needed to support customer engagement and follow-ups.

Requirements

• Fresh graduates or entry-level candidates are welcome.
• Strong interest and passion for social media content creation (Instagram, TikTok, and XHS).
• Proficient in Canva and CapCut (or similar mobile editing apps).
• Basic Photoshop skills are a plus, but not required.
• Creative eye for visual storytelling and trends.
• Proactive, independent, and comfortable handling on-site shoots.
• Interest in home design, interiors, or lifestyle branding is a plus.

What We Offer

• Salary range: $2,800 – $3,500/month, depending on experience
• Performance bonus based on campaign and content results
• Supportive and family-oriented work culture
• Opportunity to grow your creative portfolio and digital marketing skills
• Staff perks and discounts on premium curtains & blinds